Enviably presented spacious arrangements...

what do estate agents really mean

Estate agents are renowned for their use of language. A quick scan of any property site or portal throws up vocabulary that seems totally industry specific. Even that old chestnut 'well-presented' is only really used when talking about property. Words like 'sumptuous' 'expanse' and 'exclusive' are also regulars which don't really get much of an airing elsewhere.

When was the last time you said 'those really chips really benefited from the extensive use of tomato sauce?' And what about 'sought-after?' There's a combination of words that is only used when referring to property. Worse still I've seen it spelled 'sort-after' on more than one site. 

Why can't agents just use plainer vocabulary? Would they sell less houses if they said what they meant in words that people actually use? Would you want to look round a property if it wasn't 'boasting a charming eating and living space' and only 'had a kitchen?' instead? Are there any agents out there that use plain language?

We're not the only ones who've noticed this of course. There's a lovely blog post here on exactly this subject, as well as another on the Property Division blog.

For further information and to enquire about properties LDG is currently marketing, please visit www.ldg.co.uk  or telephone: 020 7580 1010.

LDG is a unique bespoke West End estate agents established in 1987 by Laurence Glynne.  Since being established, LDG has built a substantial client base and a comprehensive catalogue of property investors, purchasers and landlords who recogniseLDG as estate agency market leaders in the prime West End areas: Fitzrovia, Soho, Covent Garden, Bloomsbury and Marylebone.  The company, and NAEA and ARLA member, has both a sales and lettings department, and has recently opened a commercial department to enhance its overall property service. 

For further press information, please contact: Laurence Glynne 020 7290 0594 laurence@ldg.co.uk

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