LE MYSTÈRE LINGERIE CELEBRATES 20 YEARS IN THE INTIMATE APPAREL INDUSTRY

Le Mystère’s mission is to remain a leading lingerie innovator of both fashion and function within the intimate apparel industry for women internationally.

New York, NY October 2011: Le Mystère is proud to announce its twenty-year milestone of business within the intimates industry. Having distinguished themselves within the marketplace, Le Mystère has become a household name in intimate apparel. With the help of a growing design team, Le Mystère remains a brand leader by introducing innovative and sophisticated styles for women of all shapes and sizes.

Le Mystère’s “all about fit” approach has been the foundation for creating a solid product that has both fashion sense as well as functionality. A woman’s figure is constantly changing and it is necessary to recognize these shifts through proper sizing and individual style. By understanding and accommodating the many challenges a woman faces when finding the perfect bra, the brand has created a loyal consumer following over the past twenty years. With the help of core styles such as the Dream Tisha, Isabella, Soiree strapless and the Energie Sport, Le Mystère continues to provide something for every woman’s needs.

Not only is the product a contributing component to Le Mystère’s longevity, but just as important is the team behind the brand. Michael Rabinowitz, founder and CEO of Le Mystère, is the key team player and inspiration that has made Le Mystère what it is today. Having dedicated over 45 years to the intimate apparel industry, Michael has given his heart and soul to making Le Mystère a stand out brand among the competition. By utilizing his vast knowledge of the industry as well as his business savvy, Michael has created a perfect formula for intimates’ success.

Heather Patt DeBoer

heather@ihpr.us

917.783.2324

Tags: