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4C University Helps Marketers Master Planning, Buying and Measurement Techniques Across TV and Social Media

Education Program Delivers SaaS Training for 4C Clients to Inform Strategy and Best PracticesChicago – June 9, 2016 – 4C (www.4Cinsights.com), a data science and media technology company, has launched 4C University (4CU), a web-based learning program. 4CU offers on-demand classes to brands, agencies, and media owners who wish to become formally trained in the 4C product suite and gain institutional knowledge across TV and social media. 4C clients who have earned 4CU certification badges include Amnet, Conversant, Coegi, DigitasLBi, Infectious Media, MEC, Mediavest, Performics, Spark,

Krux Unveils Data Science as a Service Platform at Data Matters 2016

DSaaS Provides Companies with Scalable Turnkey Data Science ResourcesSan Francisco – May 27, 2016 – Krux, the leading provider of technology solutions for the Intelligent Marketing Hub, today launched its Data-Science-as-a-Service (DSaaS) offering, an extension to Krux's platform that enables developers, service providers, and data analysts to harness machine learning and data from Krux's cloud to create more valuable insights, services, and applications. Krux CEO & co-founder Tom Chavez unveiled the new offering during his keynote presentation at Data Matters, Krux’s annual data summit for

Krux Unveils Data Science as a Service Platform at Data Matters 2016

DSaaS Provides Companies with Scalable Turnkey Data Science ResourcesSan Francisco – May 24, 2016 – Krux, the leading provider of technology solutions for the Intelligent Marketing Hub, today launched its Data-Science-as-a-Service (DSaaS) offering, an extension to Krux's platform that enables developers, service providers, and data analysts to harness machine learning and data from Krux's cloud to create more valuable insights, services, and applications. Krux CEO & co-founder Tom Chavez unveiled the new offering during his keynote presentation at Data Matters, Krux’s annual data summit for

Krux Launches Link™, the Industry’s First Peer-to-Peer Data Connections Platform

Link delivers premium audiences at scale with unrivalled trust and transparency, while lowering transaction costs by 50% or moreNew York – February 4, 2016 – Krux , the market-leading provider of cloud-based data infrastructure, announced today the launch of Krux Link. Link is a connections platform serving as a natural data-as-a-service complement to Krux's core software platform. The Link service gives marketers the opportunity to find the people they care about across the large, virtual trust network Krux has built via the widespread global adoption of its data

Krux Emerges As A Leader In Data Management Platforms Q4 2015 Evaluation

Firm Receives Highest Score in Strategy, is Cited for its Agility, Innovation, and IndependenceSAN FRANCISCO – November 11, 2015 – Krux (www.krux.com) was recognized today as a leader among evaluated data management platforms (DMP) in The Forrester Wave™ Data Management Platforms, Q4 2015 report. Krux emerged as one of the vendors that lead the pack and was recognized as “an innovative independent vendor with deep expertise in the DMP space and a real commitment to client-driven customization.” A complimentary copy of the full report is available for download here 

LiveRamp and Krux Partner to Improve Cross-Channel Marketing

Firms Harness Offline Data to Produce A More Complete View of the CustomerSAN FRANCISCO – November 3, 2015 – Krux (www.krux.com), a next-generation, cloud-based data management platform (DMP), today announced a partnership with LiveRamp, the market leader in data onboarding and connectivity services. LiveRamp works with marketers to connect their offline data, such as CRM and point-of-sale records, to online environments. The Krux DMP captures and unifies a company’s online and offline data into a single view of the customer, including data that has been onboarded and connected via LiveRamp.

Saffron Adds Ian Hersey, Pioneer in Natural Language Processing, as Chief Product Officer

Hersey to focus on scaling Saffron’s capabilities, broadening its user base and building the next generation of its Natural Intelligence PlatformCary NC, April 8, 2014– Saffron Technology , a cognitive computing company combining the genius of the brain with the power of computing to help Fortune1000 businesses turn data into actionable knowledge, today announced that Ian Hersey, well-known technologist and pioneer in the field of Natural Language Processing, has joined the company as Chief Product Officer. Hersey joins Saffron after over two decades of

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