Corona pandemic shifts shopping to the Internet New sales concepts needed
· Store Closures: E-Commerce Replaces Brick-and-Mortar Shops · High-quality product information is vital for retailers: Online shops and manufacturers ofbrand-name products need to provide their customers with relevant product information sothat they can make well-informed purchase decisions.Now that most retailers have been forced to close their doors due to the coronavirus pandemic, commerce is going digital faster than ever. But studies show that 58% of online shoppers abandon their purchases due to lack of product information (iAdvize, 2019). It is difficult to translate in-person
· Store Closures: E-Commerce Replaces Brick-and-Mortar Shops · High-quality product information is vital for retailers: Online shops and manufacturers of brand-name products need to provide their customers with relevant product information so that they can make well-informed purchase decisions.Stuttgart, April 8, 2020. Now that most retailers in Germany have been forced to close their doors due to the coronavirus pandemic, commerce is going digital faster than ever. But studies show that 58% of online shoppers abandon their purchases due to lack of product information (iAdvize, 2019). It
