STREETCAR APP NOW AVAILABLE FROM APP STORE
London -- January 20, 2010 -- Streetcar today announced its Streetcar App for iPhone and iPod touch is now available from the App Store. The app (www.streetcar.co.uk/iphone) allows users across the UK to locate, book and even open a car using their iPhone or iPod touch. “We are delighted to launch an app that gives the UK’s millions of iPhone and iPod touch users seamless access to the flexibility and convenience of owning a car, without the costs and hassles that go with it," said Brett Akker, Streetcar’s co-founder. "Our app is so simple to use, it now means people can pass a Streetcar, decide to join and book, open their car and drive it away within minutes, all via their iPhone or iPod touch.” Alternatively, members can book a car online or over the phone, as little as 30 minutes ahead of time, and use remotely activated smartcards to unlock the vehicle, which is typically within three minutes walk of their home. At the end of the journey the car is returned to a dedicated Streetcar parking space. Independent research conducted by Transport for London shows that each car club vehicle on the road replaces an average of 26 privately-owned cars. This is because each car has an average of 40 users and, of those, over half chose not to buy (or replace) a car when they join the club. Streetcar has already taken over 20,000 privately-owned cars off the UK's streets and is aiming to prevent the emission of around 50,000 tonnes of CO2 over the next two years. The Streetcar App is available for free from the App Store on iPhone and iPod touch or at www.itunes.com/appstore/. Launched in April 2004, Streetcar now has cars in over 950 locations in London, totalling over 1000 locations in the UK including presences in Brighton, Cambridge, Oxford, Guildford, Maidstone and Southampton, with plans to expand into Bristol and other cities in the UK this year. Hire charges start at £4.95 per hour, with the first 30 miles of petrol free. Details and screenshots of the app can be found at www.streetcar.co.uk/iphone -Ends-
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