Publisher's Weekly: Evolving with the Industry

A recent analysis by Bowker, whose Identifier Services is the official U.S. ISBN agency, found that the number of ISBNs associated with self-published books climbed 437% between 2008 and 2013. For the organizers of the Self-Publishing Book Expo (SBPE), which held its first gathering in 2009, that growth indicates how quickly the segment that the expo is serving has grown and changed—and how important it is for this self-publishing conference to stay a step ahead in a fast-changing market.

As it enters its sixth year, the expo is hitting its stride. Diane Mancher, cofounder of SPBE and president of One Potata Productions, an author marketing firm, says that “the show’s kinks have been worked out,” while deepening the more in-demand aspects of the program and cutting back on those today’s self-publishers have lost interest in. She adds that overall, this year’s SPBE will offer plenty for writers dipping their toe into the self-publishing pool for the first time, as well as those who have been putting out and marketing their own work for years.

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