OSTBYE ACQUIRES EXCLUSIVE RIGHTS TO SHIMMERING DIAMONDS®

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Minneapolis, MN A favorite of luxury jewelry shoppers, the Shimmering Diamonds® collection has recently been acquired by Ostbye, one of the leading manufacturers of bridal and fashion jewelry in the United States. Previously offered by Stuckey Diamonds, Shimmering Diamond® jewels are best known for their unusual setting technique – one that allows for maximum light return and movement – that greatly increases sparkle.

“We are very excited to keep the Shimmering Diamonds® brand alive,” says Craig McBean, President, Ostbye. “Since the collection’s debut five years ago, it has been a favorite among customers and fine independent retailers, and we intend to preserve and grow the brand going forward.”

Featuring smaller .03-.10 point diamonds set in 14 karat gold, the collection’s concept is based on light and movement. Instead of traditional bezel or prong settings, each diamond contains a tiny, laser-drilled hole that is mounted on a thin wire. Often showcased on stands near small fans, or worn by employees on the selling floor, the diamonds capture an en tremblent quality that intensifies fire and scintillation.

Ostbye will offer about 80 styles of Shimmering Diamonds® earrings and pendants with prices starting at $349 retail. Keeping continuity in mind, the same style numbers and diamond qualities previously offered by Stuckey Diamonds will remain consistent. All styles, with the exception of 7285/7585 series and 7312/7612 series are available. Ostbye will develop and market new styles in the future to keep the collection fresh and exciting.

In-store presentations are available; please contact Ostbye Customer Service at (866) 553-1515 for scheduling or for access to the complete product offering. Visit Ostbye.com, facebook.com/ostbyeanderson or twitter.com/ostbyejewelry for more information.

 

Luxury Brand Group

Contact: Jen Cullen Williams

jen@luxbrandgroup.com

T: 562-296-5990

About Ostbye

From the humble beginnings of a Norwegian immigrant’s small jewelry shop to its status today as one of the leading manufacturer’s of bridal and fashion jewelry, Ostbye has always stayed true to its mission of exemplary quality, service and value. The Company’s founder, Walter Ostbye, was a jeweler in his native Norway and opened his doors in 1920 under the name of Ostbye & Anderson. While much has changed since 1920 – from the scope of the merchandise to the size of the factory – much has remained the same. Ostbye’s reputation as a dependable, consistent manufacturer that honors the retail jeweler’s needs remains paramount. The Company’s mission: To be the supplier of choice to the retail jewelry industry by committing its resources to create the best customer experience, is the foundation of each relationship.

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