Ravenwood linerless roll out smoothest eco journey from paper to printed labels
environmental labelling engineers or ‘Raveneers’ get set to showcase complete linerless solution on brand new and interactive ‘video stand’
Linerless labelling specialist Ravenwood Packaging will be showcasing its ‘complete package’ of labelling technology at Foodex 2016 (18-20 April) at NEC Birmingham including linerless labelling in standard, slidable and skinpack formats.
The company - that collaborates with experts in the fields of products, materials and adhesives and techniques to produce seamless labelling production lines for the food sector - will feature a brand new stand (L190) at the show demonstrating the latest trends and technology on a ‘life-sized’ labelling video wall.
The flexible adhesive-backed labels from Ravenwood Packaging are regularly used as the eco-friendly replacement for traditional labels that carry waste-creating backing paper. They are now increasingly incorporating RFID (Radio Frequency Identification) technology labels for the protection of valuable food items - such as meat and cheese - and for source tagging. The company supplies a wide range of Nobac applicators – including the Nobac 500 and 500 twin sleevers which will both be on display at the show – that are capable of applying sleeves in all formats varying from C-wrap and full wraps, to packs for the chilled foods and convenience markets. The stand will demonstrate to brand owners, manufacturers and packers how to minimise on-pack packaging without compromising design quality and how to save on paper to help minimise packaging costs. The Nobac 500 twin headed sleever enables continuous operation by enabling a swap of production between heads for reel or ribbon changes.
Managing Director Paul Beamish has announced much recent interest from other industry sectors including fresh produce, drinks, healthcare, pharmaceutical and cosmetics and toiletries sectors - as the technology is finding new markets in both the UK and worldwide.
He says: ‘The ability of our linerless labelling systems to pack with paper, card and film all through the same applicator means that a different range of quality lines can be packed on the same production line throughout different times in the day simply by changing the material used.’ ‘These machines give maximum flexibility and sustainability benefits. As a result they are capturing new markets here in the UK and overseas particularly in developing economies. Line speeds are still of great importance to customers and waste targets are met by these machines with ease.’
Ravenwood’s ‘Slideable’ labels will be on prominent display at the show. Made from thicker materials up to 300gsm, they are unlike conventional linerless labels in that they slide on the pack allowing the customers to view the product inside. The ‘slideable’ labels which can be produced 500mm x 200mm are ‘sleeves’ with a difference in that they come on a roll. They offer the advantages of lightweighting and automation. An increasingly popular style of packaging is ‘skin pack’. Ravenwood will be demonstrating how they are able to label these products. The main benefit of this technology is that various products can be packed in fewer trays as the product can be applied to fit to a standard tray which can simply incorporate large and smaller items. Special material allows for ‘super-protruding’ packs to include exceptionally bulky items such as roasting joints.
Ravenwood supplies a range of specialist labels and packaging machines worldwide. It provides an all-inclusive, top quality service through a network of partners comprising suppliers Antalis, Innovia, Henkel, Evonik, and Arjo Wiggins; printers including Conver, Hub, Paragon, Reflex, St Luc, Le Mac; and worldwide agents including Lemac (Australia), GH & Phi-pack and VWS Nederland (BeNeLux), PM Digi OY (Finland), Ulma (France), Arca (Italy), Lexit (Norway), Grupalia (Spain), Packaging Solutions and Wexler Packaging (USA) and Label Group (Russia).
Ravenwood Packaging has recently launched a new service which upgrades customers’ existing planet-friendly labelling systems to new specifications when they have become past their optimum-best. In a major recycling and refurbishment exercise the company is now offering to take older-model applicators and labelling systems from customers for a total refresh and return with updated software functioning.
For further details contact Alison Baker at Madhouse PR on 01284 830321 or email email@example.com or Sarah Jefferies or Paul Beamish at Ravenwood UK on 07989 561718 or 01284 or +44 (0)1284 749144 firstname.lastname@example.org