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“The number of smart speaker users is growing at a compound annual growth rate of almost 50%. That's faster than any tech product since the smartphone. We believe that voice control will become an increasingly important interface for games in the future,” says MAG Interactive’s CEO Daniel Hasselberg. “As trivia games work particularly well in this context, we are excited to collaborate with the market leader Amazon in bringing our evergreen franchise Quiz Duel to Amazon's Alexa and, thus, offer multi channel access to our brand and content.
Daniel Hasselberg, CEO
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MAG Interactive AB (publ) publishes Interim and Year-End Report September – August 2023/2024

MAG Interactive reports another profitable quarter with improved cash generation. Net sales decreased by 17% compared to the same period last year as a result of lower user acquisition volumes. The annual net sales decreased by 22% with an adjusted EBITDA of 76 MSEK.Summary of the period June – August 2024: · Adjusted EBITDA for the period was 18,829 KSEK (23,713 KSEK), a decrease of 4,885 KSEK · The Group's Net sales for the period was 66,484 KSEK (80,095 KSEK), a decrease of 17% · The Group's game contribution for the period was 47,120 KSEK (53,942 KSEK), a decrease of 13% ·

MAG joins Green Game Jam for the fifth consecutive year

In this year's Green Game Jam, an initiative from Playing for the Planet, MAG is launching special events to build awareness around the impact of waste management.Stockholm, Sweden - September 9, 2024 - MAG Interactive today announces joining forces with the Playing for the Planet Alliance, facilitated by the United Nations Environment Programme (UNEP), for the fifth time. In 2024's campaign MAG chose to focus on highlighting the topic of waste management and how to improve it. Humanity generates an estimated 2.24 billion tons of municipal waste annually, of which only 55% is managed in

MAG Interactive AB (publ) publishes Interim Report September – November 2022/2023

MAG reached its highest quarterly revenues yet; net sales grew by 39% to 97 MSEK and ARPDAU increased 38% compared to the same quarter the previous year. Investments in User Acquisition grew to a record 51 MSEK.Summary of the period September 2022 – November 2022: · The Group's net sales for the period were 97,327 KSEK (69,838 KSEK), an increase of 39% compared to the same period the previous year · EBITDA for the period was 3 KSEK (17,133 KSEK) · Adjusted EBITDA for the period was 209 KSEK (16,343 KSEK) (adjustment of EBITDA for the period relates to social contribution costs

MAG Interactive AB (publ) publishes Interim and Year-End Report September – August 2021/2022

MAG shows continued growth in Q4; net sales grew by 29% to 90 MSEK, and ARPDAU increased by 36% compared to the same quarter last year.Summary of the period June 2022 – August 2022: · The Group's net sales for the period were 90,001 KSEK (69,647 KSEK), an increase of 29% compared to the same period the previous year · The Group’s other operating income was 34,120 KSEK (734 KSEK) and includes a write-down of the earn-out to Sventertainment AB (Primetime) of 32,250 KSEK · EBITDA for the period was 37,055 KSEK (21,743 KSEK) · Adjusted EBITDA for the period was 4,719 KSEK (22,987

Wordzee passes five million downloads

Since its global launch in 2019, MAG's original word game has doubled its average revenue per daily active user.Stockholm, Sweden - 3 February, 2022 - MAG is pleased to announce today that the unique word game Wordzee has passed five million downloads. In Wordzee, players challenge each other to form words from letter tiles that are placed on a special game board. The player who fills the entire board takes home "Wordzee" and extra bonus points. Wordzee interweaves the gameplay of the classic dice game Yatzy with clever word game mechanics. The game was developed by MAG's studio in

Wordzee celebrates one year since global launch

MAG releases new interview with the game team about the development of Wordzee.Stockholm, Sweden - November 30, 2020 - Today, MAG Interactive honors Wordzee, the innovative word game which turns one year old since its global launch. The company celebrates this feat by releasing an interview with the game team  about the game and its development process. Developed by MAG's studio in Brighton, Wordzee is one of the company's strongest growth products. The game has reached three million downloads and has the highest average revenue per daily active user, ARPDAU,

MAG Interactive celebrates its ten-year anniversary with festive game events and nominates Player of the Decade

MAG Interactive celebrates its tenth year by launching special events in six of its games where players can compete to become the MAG player of the decade.Stockholm, Sweden - November 9, 2020 - 2020 MAG Interactive celebrates its tenth year as a company and launches special events in six of its games: New QuizDuel, Wordzee, Word Domination, Ruzzle, WordBrain and WordBrain 2. MAG also announces a unique competition: Players participating in at least five of these exclusive ten-year events compete to be crowned the MAG “Player of the Decade”. In addition to this honorary title, the winner

Wordzee passes 1 million downloads

MAG's newest word game continues to grow and develop with launch of new social featuresStockholm, Sweden - 23 April 2020 - MAG Interactive today announces that the company's newest word game Wordzee passed 1 million downloads just over four months after its global release and continues to grow steadily. Wordzee is MAG's latest social word game, whose original game mechanics combine luck and skill with inspiration from the classic dice game Yatzy. Developed in MAG’s Brighton studio, Wordzee was globally released at the end of November 2019. The game has since then reached top ten in the

MAG Interactive globally launches the ingenious word game Wordzee

After reaching the top rankings in Sweden, Wordzee is ready to take the world by storm. MAG releases its new word game to a global audience today.Stockholm, Sweden - 28 November 2019 - MAG Interactive announces today that the innovative word game Wordzee will be launched globally on the App Store and Google Play, following a successful soft launch in Sweden and the UK.  Wordzee is an expressive and clever word game where players challenge their brains by competing against each other using letter tiles to form high scoring words on a special board. As an added challenge, filling the

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