Magenta Research Launches New Brand Image and New Connectivity Solutions at InfoComm 2012

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New Milford, CT, USA, and High Wycombe, UK, 13 June 2012 – Magenta Research, for fifteen years a leader in Pro AV switching, extension and distribution, has chosen to introduce its new logo design and brand message at InfoComm 2012 (Booth #N921). Highlighted by the company's vivid magenta signature color, the logo is an evolution of the company's original, more subdued design. Magenta is also using InfoComm as a platform to showcase new additions to its Voyager and MultiView product families that offer complete, end-to-end solutions for fibre and UTP-based signal switching and distribution.

In recent months, Magenta has undergone a revitalisation in every key area of its business, so it was considered the perfect time to update the company’s brand image. Most notably, the new, bolder Magenta logo sports an equally bold brand promise that solidifies Magenta's legacy of innovative technology and rock-solid reliability: “We Engineer Confidence”.

Voyager Series Additions

Magenta’s fully digital Voyager Series of fibre-optic based products, which began shipping in 2011, extend, switch and distribute video (including HDCP protected content) and auxiliary signals digitally over fibre-optic cable. New offerings on show at InfoComm include:

* Voyager VG-Tx4: 4-port Transmitter increases Voyager signal distribution options and expands Voyager matrix switch sizes to 640 total ports

* Voyager SRx ScaleMax Receiver module: HDMI/DVI compatible receiver enhanced with CORIO®2 scaling technology to support a mix of source video and/or display resolutions

* Voyager CF-18: 4U: Rack-mountable chassis that holds and powers 18 Voyager CF transmitters

* Voyager CFS Series: Compact format, stand-alone Voyager transmitters and receivers

MultiView Series Adds Digital Video

InfoComm 2012 also marks the official introduction of upgrades to Magenta’s venerable MultiView series, which has served — for more than 10 years — as the most adaptable solution for the distribution of Pro-AV signals over UTP cable. MultiView II enhancements are all designed to make it even easier to deliver 1080p resolution (and higher) video with best-in-class performance at distances to 2,000 feet. Best of all, now MultiView goes digital. Even with a copper infrastructure, it is now possible to send 1080p DVI video to 2000 feet away, thanks to Magenta's proprietary method of transmission over twisted pair.

MultiView II Upgrades Include:

* Totally revamped, all external configuration scheme with easy-to-use buttons and status LEDs; previous MultiView products occasionally required internal jumper or dip-switch repositioning to change configurations.

* Updated and improved EDID & DDC modes of operation

* Improved sync control

* Fourth-pair configuration options (for aux data like serial and audio)

* Streamlined connector locations for more intuitive rack mounting

* Fully backwards compatible with all previously-manufactured MultiView equipment

-ends-

Beky Cann

Neesham Public Relations

Tel: 44 (0) 1296 628180

Email:   bekyc@neesham.co.uk

About Magenta

Serving the Pro AV and digital signage markets, Magenta Research is the industry-recognised leader in the transmission, switching and flexible distribution of multi-format video, audio and auxiliary signals over fibre and Cat-X cabling. Its product range includes AV extenders, distribution amplifiers and matrix switchers for DVI, HDMI, VGA, and component, composite, s-video, audio, USB, and RS-232 signals. Magenta’s world renowned MultiView, Infinea and Mondo products are benchmarks in field reliability for 24/7 and mission critical environments, and Magenta's Voyager Series is the world's first all-format fibre optic signal distribution platform. Hundreds of thousands of displays worldwide have been trusted with Magenta in virtually all environments including commercial, industrial, government, military, residential, transport, education, healthcare, retail, hospitality, sports and entertainment. For more information, please email European-Sales@magenta-research.com or visit www.magenta-research.com.