ZeroLight Shortlisted for Tech Business of the Year 2015 Award

ZeroLight invites technology investment community to sample its ground-breaking car configurator solution at Web Summit

GATESHEAD, England – October 16, 2015 – ZeroLight, creator of the world’s most advanced 3D car configurator, has been shortlisted for an award that recognises the company as one of 2015’s top tech start-ups.

The Tech Business of The Year 2015 award is administered by Startups, the UK’s No.1 service for starting a business. The award identifies companies with the potential to become leaders in their sector, challenge the status quo and make a significant contribution to the UK’s ability to become a global technology powerhouse. The Tech Business of the Year shortlisting is ZeroLight’s latest awards acknowledgement, following listings in the Future50 Index, Northern Tech Awards, Pathfinder 20 and Startups 100.

ZeroLight announced last week that it is attending leading technology conference, Web Summit (Dublin) 3rd – 5th November. A demonstration of its omnichannel car configurator solution will be available at the Machine Summit, booth M813. Visitors will have the opportunity to explore and configure the exclusive Pagani Huayra supercar using technology that helped secure the shortlisting.

Attendees will discover the unique capabilities of ZeroLight’s real-time 3D visualisation software, which has attracted high profile clients in the automotive industry including Audi, Pagani and other unannounced manufacturers.

The sector is using ZeroLight’s solution to power engaging digital car experiences in flagship stores, global dealership networks and online, revolutionising the customer journey. The technology allows consumers to digitally explore and configure a 3D car to their exact specification, offering vast improvements over the existing retail model, which relies on limited 2D experiences, printed material and standardised dealership models.

Analyst Frost & Sullivan predicts that by the end of 2016 typical car showrooms will have dedicated 20-30% of their floor space to digital experiences such as those provided by ZeroLight, investing up to $5 billion in the process.

Marketing Director Jason Collins believes that ZeroLight operates at a timely crossover between transpiring technology and consumer expectation. “We’re enabling manufacturers to bring digital experiences to their showrooms and websites by utilising new and emerging technologies that meet customers’ expectations for experiential retail,” says Collins. “Web Summit is the best opportunity to see ZeroLight’s award-winning technology, meet the team and learn about the exciting journey we’re on to change how the world buys cars.”

About ZeroLight

ZeroLight leads the industry in the development of digitalised car dealerships and 3D web configurators.  An advanced 3D car configurator solution for flagship stores, dealerships and web, ZeroLight’s real-time 3D technology presents an interactive scene in which the customer can explore and configure the car in intricate detail as part of their purchase journey. For more information about the company, go to: www.zerolight.com

About Tech Business of the Year 2015
Intro to Startups and tech business of the year.

Click here to submit your vote for ZeroLight

http://startups.co.uk/startups-awards/tech-business-of-the-year-2015-meet-the-finalists/ See the finalists here.

http://startups.co.uk/startups-awards/peoples-champion-finalist-zerolight/ See the ZeroLight profile here and vote for the company as your People’s Champion.

About Web Summit 2015

‘Where The Tech World Meets’: Web Summit is an annual conference that has been held in Dublin, Ireland, since 2010. Topics covered are centred on internet technology and the majority of attendees, who range from CEOs to founders of tech start-ups, work in the global technology industry and related areas. With 1,000 speakers and 21 individual ‘summits’, this year’s event will have more than 30,000 participants. For more information about Web Summit 2015, go to: www.websummit.net

Contacts

Media                                                                   
Paul Chadderton,                                                                 
Market Engineering                                            
T: +44 (0)1295 277 050                                   
E: paul.chadderton@m-eng.com  
  

Marketing
Jason Collins,
Marketing Director, ZeroLight
T: +44(0) 191 485 0505
E: jason.collins@zerolight.com

http://zerolight.com/

https://www.linkedin.com/company/zerolight

https://twitter.com/zerolight

Assets
Images can be downloaded from our newsroom without registration. Alternatively please contact megan.davies@m-eng.com
To download this release as a PDF please click here

Tags:

About Us

Market Engineering is Europe’s leading specialist marketing communications agency for the automotive technology sector. Founded in 1990 we have a track record of driving client reputation, sales growth and brand value that spans more than twenty years. Our team of qualified engineers and experienced communication professionals provide a unique level of technical accuracy, market understanding and sector-specific expertise that is unmatched by less focused agencies. Additionally, our approach is always strategic and marketing driven. Basing all our public relations and marketing communications activities on this essential foundation allows us to develop compelling and contagious messages and then accurately, powerfully and cost-effectively communicate them. Our clients comprise many highly respected global organisations including: Vehicle manufacturersTier-1 and 2 automotive suppliersAftermarket component and service providersMotorsport teams, manufacturers and suppliersEngineering consultanciesProviders of specialist automotive products and services including logistics and recruitmentWe are proud to say that many clients have been with Market Engineering for more than a decade, a strong testament to the quality of our work and our commitment to continuous improvement.

Media

Media