METRO LAUNCHES NEW EDITION IN HOLLAND

Metro International S.A. (“Metro”), the international newspaper group, today launched a new edition in Amsterdam. Its daily distribution will be 125,000 copies, combining 90,000 new copies and the 35,000 copies of the national Metro in Holland that are currently distributed in Amsterdam. These will now be converted into the local format. The Amsterdam edition will have a localized front cover and at least four extra pages of local news from Metro’s own newsroom.

The launch makes Metro the largest daily newspaper in Amsterdam. Metro’s total circulation in Holland increases to 485,000 copies, making Metro the second largest newspaper in the country. Pelle Törnberg, President and CEO, commented: “The launch in Amsterdam further increases our national and local penetration in Holland and will enable us to target new readers and new advertising segments. Holland was the first country in which Metro provided national coverage and we have since strengthened our position by launching in Rotterdam in October last year and now in Amsterdam.” For further information, please visit www.metro.lu, email info@metro.lu or contact: Pelle Törnberg, President & CEO tel: +44 (0) 20 7016 1300 Henrik Persson, Corporate Communications tel: +46 (0) 8 562 000 87