Better with Less – Design Challenge 2019–2020 Competition: Jury of Renowned Packaging Design Experts Announced
The Better with Less – Design Challenge, the international packaging design competition, organized by Metsä Board, the European producer of premium fresh fiber paperboards, has announced its panel of jurors for the 2019 – 2020 Competition.
Last year, Metsä Board’s inaugural Better with Less – Design Challenge drew over 300 entries and inspired students and professional packaging designers from 38 countries to contribute their work showcasing more environmentally-friendly packaging solutions. This year, the Better with Less – Design Challenge will again have a world-class jury of renowned packaging design experts:
- Alissa Demorest, Editor in Chief of luxury packaging magazine Formes de Luxe, has extensive experience in the luxury-goods sector from both a brand and supplier perspective.
- Andrew Gibbs, Founder, CEO & Editor in Chief of Dieline has been called an “innovator in the world of design”.
- Charles Ng, Founder & Chief Brand Consultant of MCL Group Hong Kong / China, takes a holistic approach of brand design from brand auditing, brand analysis to brand strategy that provides creative works covering packaging, graphics, products, spatial and retail.
- Clark Goolsby, Chief Creative Officer of Chase Design Group, emphasizes the value of design, and the lasting cultural and financial impact it can have for products and organizations.
- Stefan Junge, Professor in Packaging Technology at Beuth University of Applied Sciences Berlin, has more than 20 years of experience in the field of packaging technology, having for example held the position of Corporate Packaging Manager at Sika and multiple positions at Nestlé.
Hear what Better With Less means to the jury: https://www.youtube.com/watch?v=sc0VHyS1ydU&feature=youtu.be
“We are excited to have this multitalented international jury of renowned packaging design experts involved in the Better with Less – Design Challenge. Together, we want to encourage packaging designers all over the world to create new, more environmentally-friendly solutions for everyday packaging,“ states the competition jury chairman and member of the competition jury Ilkka Harju, Packaging Services Director, EMEA and APAC at Metsä Board.
The Better with Less – Design Challenge 2019–2020 will officially open for submissions starting in September. Deadlines and rules will be announced shortly.
Metsä Board’s Better with Less – Design Challenge is an initiative to inspire packaging designers all over the world to create packaging solutions that can have a big impact in the world – while reducing the impact of packaging on the environment. www.betterwithless.org #betterwithless
For further information, please contact:
Judy Kalvin, Kalvin Public Relations
jkalvin@kalvinpr.com
914.693.0123
Metsä Board
www.metsaboard.com
Metsä Board is a leading European producer of premium fresh fiber paperboards including folding boxboards, food service boards and white kraftliners. Our lightweight paperboards are developed to provide better, safer and more sustainable solutions for consumer goods as well as retail-ready and food service applications. We work together with our customers on a global scale to innovate solutions for better consumer experiences with less environmental impact. The pure fresh fibers Metsä Board uses are a renewable resource, traceable to origin in sustainably managed northern forests.
The global sales network of Metsä Board supports customers worldwide, including brand owners, retailers, converters and merchants. In 2018, the company’s sales totaled EUR 1.9 billion, and it has approximately 2,400 employees. Metsä Board, part of Metsä Group, is listed on the Nasdaq Helsinki.
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Metsä Group
www.metsagroup.com
Metsä Group is a forerunner in sustainable bioeconomy utilising renewable and sustainably managed northern forests. Metsä Group focuses on wood supply and forest services, pulp, fresh fibre paperboards as well as tissue and greaseproof papers.
Metsä Group’s sales totalled EUR 5.7 billion in 2018, and it employs approximately 9,300 people. The Group operates in some 30 countries. Metsäliitto Cooperative is the parent company of Metsä Group and is owned by approximately 103,000 Finnish forest owners.
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