Metsä-Serla's new name is M-real

Metsä-Serla's new name is M-real

Metsä-Serla's Annual General Meeting resolved today that the company's new name
is M-real Oyj in Finnish and M-real Corporation in English. The new name will
go into official use after it is entered in the Trade Register approximately on
6 April 2001. 

M-real will be introduced as the new company name and corporate identity at all
Metsä-Serla, Modo Paper, UK Paper and Biberist units. M-real will not, however,
come into use in the company's paper merchanting business, which will operate
in line with its own identity. Nor will the change affect Metsä-Tissue
Corporation or Zanders Feinpapiere AG. 

The new name M-real is a logical step in implementing the company's strategy,
by virtue of which M-real will become a new kind of paper and packaging company
with a stronger end user focus. In connection with the brand remake, the M-real
company name will assume the position of a common denominator alongside the
company's product names. 

METSÄ-SERLA CORPORATION 
Jorma Vaajoki 
President and CEO 

For additional information, please contact: 

Rauno Heinonen, Vice President, 
Corporate Communications, 
tel +358 10 46 94940, mobile +358 50 566 8074 

Susanna Serlachius, Corporate Brand Manager, tel +358 10 46 94380, mobile +358
50 598 7053 

Claus Maxein, Director, Communications, 
tel +49 803 580 475, mobile +49 172 7806 263 

Sören Back, Director, Communications, 
tel +46 663 18 970, mobile +46 705 221 025