New operation model

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20/12/2006

New operation model enhances customer focus and improves internal efficiency 

Metsä Tissue's key business issues in year 2007 and beyond are to improve
customer focus and profitability while continuously improving cost efficiency.
A special focus is put on to integrate the Central European and Russian
operations to Metsä Tissue's common business model. 

In order to support these objectives Metsä Tissue operation model will be
adjusted with effect from 1. January 2007. The aim of this change is to clarify
roles, responsibilities and accountability and to strengthen the supply chain
management, marketing and human resources functions across the whole company. 

Business areas continue to have full responsibility for business and customers
and are headed as follows: 

Consumer Northern Europe, Paavo Liestalo*, Senior Vice President (SVP)
Consumer Continental Europe and UK, Antti Pokki*, SVP
Away-from-Home, Kari Muttilainen*, SVP
Baking & Cooking, Raija Mörö*, SVP
Table Top, Michael Päckner*, SVP

Corporate functions serve all businesses, while creating efficient and common
ways of working throughout Metsä Tissue. 

Finance, Petri Kansi*, CFO
Human resources, to be appointed
Marketing, Marko Risku, Vice President, Brand Marketing
Supply chain*, to be appointed
Technology & Operations, Lars Warvne*, SVP, Technology & Operations and COO

Management Team* consists of CEO Hannu Kottonen, business area and defined
corporate function heads. All business area and corporate function heads report
to the CEO. 

On top of their main duties the Country managers and/or Managing Directors
report as follows: 

Finland - Raija Mörö and Scandinavia - Lars Warvne to Hannu Kottonen.
Germany - Hubert Schönbein, Poland - Juha Tilli, Slovakia - Olli-Matti
Tahvanainen and Tissue Canarias to Antti Pokki. 
Russia - Jouni Kosloff to Paavo Liestalo
UK - Juhana Kalpio (acting) to Kari Muttilainen

METSÄ TISSUE CORPORATION

Further information:
Hannu Kottonen, CEO +358 10 469 4959

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