LONDON’S “GREENEST MINICAB SERVICE” CHOOSES MICHELIN ENERGY SAVER TYRES
Stoke-on-Trent – August 20, 2012
London’s largest green minicab company has switched to a full Michelin tyre policy in an effort to reduce its fleet’s CO2 emissions.
Having previously fitted tyres from a different premium manufacturer, greentomatocars will have its fleet of 300 cars fitted with Michelin Energy Saver+ tyres to boost its eco-friendly credentials.
Jonny Goldstone, Managing Director of greentomatocars, said: “Our customers expect us to offer the most environmentally friendly service possible, and working with Michelin helps us to achieve that goal.
“We believe Michelin products are the best on the market and we have been thoroughly impressed with the tyres since we started using them in February this year.
“Since then our fleet of Toyota Prius and Citroën people carriers has travelled more than three million miles, and the tyres have proved extremely reliable and cost effective for our business.
“Equally important to us is that Michelin is concerned about the environment and its tyres help us in our overall mission to provide the greenest minicab service in London.”
The Michelin Energy Saver+, which has been specifically designed for city cars, MPVs and family cars, can reduce vehicle running costs as the tyre’s silica-based rubber compound has a low rolling resistance, which means less fuel is used.
Dave Crinson, Head of Fleet Sales for Michelin, said: “We are proud to work with a company like greentomatocars that is committed to energy saving and reducing CO2 emissions.
“Whole life cost is a key consideration that fleet managers need to take into account. It’s refreshing and encouraging to see a fleet operating in the competitive London market considering the environmental and safety benefits of the tyres, rather than simply the purchase price.”
Established in 2006, greentomatocars is part of the Veolia Transdev Group, which is the world’s largest sustainable transport company.
ends
Michelin (www.michelin.co.uk)
Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tyres for every type of vehicle, including aircraft, bicycles, cars, earthmoving machines, farm equipment, trucks and motorcycles. Michelin employs 115,000 people, has sales organisations in more than 170 countries and operates 69 production sites in 18 countries throughout five continents. The Company also publishes travel guides, hotel and restaurant guides, maps and road atlases and offers electronic mobility support services on ViaMichelin.com. Research and development is undertaken in technology centres in Asia, Europe and North America.
For further press information please contact:
Paul Cordle, Michelin Press Office
Tel: + 44 (0) 1782 402341 Email: paul-m.cordle@uk.michelin.com
Lucy Harvey or James Keeler at Garnett Keeler PR, Inver House, 37-39 Pound Street,
Carshalton, Surrey, SM5 3PG
Tel: +44 (0)20 8647 4467 Fax: +44 (0)20 8544 4711 E-mail: lucy.harvey@garnettkeeler.com
MICHF/050/12
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