THE CO-OPERATIVE FUNERALCARE CHOOSES MICHELIN AS FIRST CHOICE FIT

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Stoke-on-Trent – August 6, 2012

The UK’s leading funeral director is now fitting Michelin tyres to 80 per cent of its vehicles because of the longevity demonstrated by the manufacturer’s extensive range of extra load tyres.

The Co-operative Funeralcare, which has a fleet of 1,500 vehicles, has more than doubled the Michelin share of business on its fleet over the last five years from 30 per cent to 80 per cent.

Terry Jarvis, Head of Transport for The Co-operative Funeralcare, said: “We use a range of large, heavy vehicles that require quality, durable tyres to withstand the load.

“Michelin provides our fleet with high performance premium tyres and has a great range of sizes in the extra load category, which we use a lot.

“We have certainly noticed the longevity benefits that the Michelin tyres provide and using tyres which last longer not only saves money in the long-run because we are replacing fewer tyres, but is also more eco-friendly.

“Over the past five years we have been getting good wear out of the Michelin tyres, which is why we are now fitting the majority of our fleet with them.”

The Co-operative Funeralcare runs more than 880 funeral homes across the UK, and its fleet runs on a mix of Michelin tyres, including Energy Saver and Primacy, with sizes ranging from 15 inches to 19 inches.

Andrew Guile, Key Account Manager at Michelin, said: “Michelin appreciates that each business is unique and therefore we strive to meet each fleet’s individual requirements with our tyres.

“The Co-operative Funeralcare has fitted Michelin tyres for some time now and we are pleased the relationship between our two companies continues to develop.”

ends

Michelin (www.michelin.co.uk)

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tyres for every type of vehicle, including aircraft, bicycles, cars, earthmoving machines, farm equipment, trucks and motorcycles. Michelin employs 115,000 people, has sales organisations in more than 170 countries and operates 69 production sites in 18 countries throughout five continents. The Company also publishes travel guides, hotel and restaurant guides, maps and road atlases and offers electronic mobility support services on ViaMichelin.com. Research and development is undertaken in technology centres in Asia, Europe and North America.

For further press information please contact:

Paul Cordle, Michelin Press Office
Tel: + 44 (0) 1782 402341      Email: paul-m.cordle@uk.michelin.com

Lucy Harvey or James Keeler at Garnett Keeler PR, Inver House, 37-39 Pound Street,
Carshalton, Surrey, SM5 3PG
Tel: +44 (0)20 8647 4467   Fax: +44 (0)20 8544 4711   E-mail: lucy.harvey@garnettkeeler.com

MICHF/039/12

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