Michelman Signs Agreement to Transfer Sales and Support of Digital Press Primers and Overprint Varnishes to LexJet Corporation
CINCINNATI, OH (January30, 2013) – Michelman has entered into a partnership with LexJet Corporation, transferring responsibility for U.S. and Canadian sales and support of its line of digital press primers and overprint varnishes to the Sarasota, Florida based company. Those responsibilities were previously handled by Utopia Digital Technologies.
Michelman digital press supplies now sold and supported by LexJet include DigiPrime®, Sapphire and Topaz primers; Michem® In-Line primers for presses with inline priming units; DigiGuard® overprint varnish; and Michem Indicator that detects the presence of a Michelman primer on dry substrates.
LexJet has been serving the digital-printing community since 1994, and has increased sales and customer support staff in anticipation of the agreement. The company is also implementing an online ordering system to better serve customers, and will be adding strategically located warehouses to improve delivery time and cost.
According to Ms. Ginger Cushing, Business Manager Americas, Flexible Packaging, “Michelman enthusiastically welcomes LexJet as a channel partner for the United States and Canada for our digital product portfolio. Their complementary product lines, sales expertise and energy will help Michelman grow rapidly in this important market segment. I am excited to work with the LexJet organization toward servicing our digital customer’s needs.”
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Michelman is a global developer of water-based barrier and functional coatings for flexible film packaging, paperboard, and corrugated cartons; and water-based surface modifiers, additives and polymers for numerous industries including wood and floor care, industrial coatings, inks, fibers, composites, and construction products. Michelman serves its multinational and regional customers with production facilities in the U.S., Europe and Singapore, and a worldwide network of highly trained field technical support personnel.
LexJet markets and sells professional-grade, wide-format inkjet printing equipment and supplies that have helped more than 20,000 small printing, imaging, and sign businesses adapt to changing markets and develop new sources of revenues. In addition to selling inkjet printers and materials from companies such as Michelman, HP, Canon, Epson, and DuPont, LexJet designs and develops its own brands of imaging materials to resolve some of the unique production challenges identified by our customers. LexJet’s rapid growth over the past 15 years reflects how effective the company has been in helping small businesses successfully adopt new imaging technologies, create innovative products, and diversify into new markets.
Contacts:
Client:
Christy Randolph
Marketing Associate
Michelman
(513) 794-4225
ChristyRandolph@Michelman.com
Agency:
Jeffry Caudill
President
Gingerquill, Inc.
(513) 448-1140
jcaudill@Gingerquill.com
Michelman Global Headquarters
9080 Shell Road
Cincinnati, OH 45236
1-800-333-1723 (U.S. & Canada); (513) 793-7766 (Worldwide)
(513) 793-2504 (Fax)
www.michelman.com
LexJet Corporate Headquarters
1605 Main Street – Suite 400
Sarasota, FL 34236
1-800-435-9538 (US)
1-941-330-1210 (Canada/International)
(941) 330-1220 (Fax)
www.LexJet.com
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