Polar Shares Global Fitness and Sleep Insights in 2024 Year in Review Report
KEMPELE, Finland, December 19, 2025 - Polar, the leader in wearable sports and fitness technology for nearly 50 years, today released “2024: Reflected”, its comprehensive year in review report, offering a look into global exercise and sleep patterns derived from anonymized data collected from millions of users worldwide. Based on this report, Polar encourages users to compare their personal stats with global trends. Through the Polar Flow app, they can explore their 2024 data, providing a detailed view of their individual health and fitness journey.
In 2024, Polar users maintained a highly active lifestyle, tracking an impressive average of 317 minutes of exercise per week. This far exceeds the World Health Organization's recommendation of at least 150 minutes of moderate-intensity physical activity weekly, highlighting their commitment to fitness and well-being. This means Polar users spent on average 274 hours and 44 minutes practice sports and exercise during 2024.
A remarkable variety of exercises
Running remained the most popular activity among Polar users in 2024, accounting for 19% of all tracked workouts. However, users logged a remarkable variety of over 150 different sports, including unique activities like curling, water running, and frisbee golf. Engaging in multiple sports enhances versatility and adaptability by exposing the body to a diverse range of movements and challenges. This fosters the development of strength, endurance, and agility while simultaneously improving coordination and balance. Diversity also promotes consistency year-round, demonstrating that exercise doesn’t have to be monotonous. Instead, it can be varied, engaging, and enjoyable, making it easier to stay committed to a healthy lifestyle.
“Being a multi-sport athlete is not just about physical diversification; it’s a holistic approach to fostering long-term athletic potential, mental well-being, and overall enjoyment of sports. Whether you're aiming for elite performance or lifelong fitness, practicing different types of exercises builds a strong foundation for success”, says Dr. Raija Laukkanen from the Polar Research Center.
Healthy sleep patterns
Polar users also understand the importance of a healthy balance between training and rest, consistently demonstrating regular and optimal sleep patterns on average.
Each night, the Polar Sleep Plus Stages™ feature monitors both the quantity and quality of sleep, providing a single value that helps users understand how well they sleep. This value is based on the latest sleep science, offering insights into how their sleep patterns align with indicators of a restorative night's rest. The average global sleep score for Polar users was 73 out of 100, indicating that most users consistently achieve a good night's sleep (with scores above 70 considered a good night’s sleep). Users slept 7 hours and 29 per night on average.
Each region displayed unique sleep characteristics: Australian users were the earliest to bed, retiring at 10:54 PM, while Spanish users maintained a later schedule, going to bed at 12:15 AM. Japan presented the most intriguing sleep profile, with the shortest average sleep duration of 6 hours and 41 minutes, and the earliest wake-up time around 6:21 AM.
Key highlights from “2024: Reflected”
Some additional interesting tidbits from the year include:
- Tuesdays were the most popular workout day.
- May 14 was the most active day.
- April 14 seeing the highest number of running activities.
- The average heart rate during sleep was 60 beats per minute.
- Walking is the second most popular activity with a share of 16% of all sessions.
- The average marathon time was 4 hours and 10 minutes.
Once again, the “2024: Reflected” report highlights the global trend of embracing an active and balanced lifestyle. Looking ahead to 2025, Polar remains dedicated to empowering users on their journey toward health and fitness success.
More information for media:
polar@miltton.com
About Polar
For nearly 50 years, Polar has provided guidance for health, sports, and fitness with the world’s best measurement technology and data driven user insight to help people—from first-timers to professional athletes—succeed in their pursuit of a happier and healthier life. Renowned for an unparalleled dedication to science and deep understanding of sports, wellness, and technology, Polar has cemented itself globally within the industry as the go-to partner for anyone looking to discover their true potential. Our award-winning product range includes pioneering sports wearables that work elegantly with Polar training apps and cloud services.
For more information, please visit polar.com
