McKinley Marketing Partners is Spot On with New Interactive, Solution-Driven Website to Support its Fortune 1000 Client Base
McKinley Marketing Partners, the premier national provider of on-demand marketing professionals, moves forward via new website and logo launch
(Alexandria, VA, August 2, 2011) The award-winning McKinley Marketing Partners, a premier company of its kind offering solutions for Fortune 1000 companies in need of complete marketing solutions as well as marketing and project management professionals seeking independent projects, announced today that it launched a new website with a forward-thinking design concept offering more interaction with its clients and marketing professionals.
As McKinley looks toward its next decade as a leader in marketing solutions, the new website offers a clean design, easy navigation, and advanced abilities to connect with its clients and marketing professionals. Along with the advanced interactive website including a referral reward program, McKinley is also rebranding with a new logo that reiterates the “Spot On” approach of the site and new social media. McKinley’s campaign captures the essence of its forward-thinking relaunch where visitors to the site can stay connected looking for marketers or looking for work.
“This is just another key step in our path to becoming the market leader and preferred provider of marketing solutions,” says Michelle Boggs, President and CEO of McKinley Marketing Partners. “Our new website and logo bring us up to speed in the ever-changing work environment and ensure that we offer the best possible tools for Fortune 1000 companies as well as for our talented marketing professionals.”
Boggs formed McKinley 16 years ago when she recognized the need for an interim placement firm for Fortune 1000 companies who had short-term marketing project requirements. McKinley now includes permanent placement for its Interim Marketing Managers (IMMs®) who want the opportunity for permanent employment. Whether for interim or direct hire positions, IMMs go through a rigorous vetting process with only 5 percent of applicants moving through to the McKinley roster.
McKinley Marketing Partners, with offices in Alexandria, Virginia, Dallas, Texas and the New York/New Jersey Metro areas, is stepping up its marketing strategies to remind Fortune 1000 companies of its sophisticated independent workforce. With increased staff and advanced online capabilities, McKinley is on track to expand nationally in specialized marketing services including communications, project management, digital marketing, research and analysis, and relationship management.
For a look at its new interactive website, bold new logo, blogs about its continuing marketing efforts and rebranding features, go to www.mckinleymarketingpartners.com.
About McKinley Marketing Partners:
McKinley Marketing Partners is the premier provider of on-demand marketing professionals – Interim Marketing Managers- for project, contract-to-hire and permanent placements for Fortune 1000 companies, nonprofits and trade associations. For six years in a row, McKinley Marketing Partners has won the Service Industry Advertising Awards Silver Award for Direct Mail and this year was a Finalist in the American Business Awards, Marketing Campaign of the Year for Business Services, reinforcing the company’s innovative approach in its areas of expertise.
Media Inquiries:
For media-related inquiries, contact MoKi Media’s Sherry Moeller at sherry.moeller@mokimedia.com or 301-807-0910.
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