MOONBUG ENTERTAINMENT ANNOUNCES NEW LINEAR PRESCHOOL CHANNEL IN TURKEY
Fully localised Moonbug Kids Channel to launch in November
LONDON, 11 October 2022 - Moonbug Entertainment, a subsidiary of Candle Media, today announced the launch of a Moonbug Kids linear preschool channel in Turkey. The Moonbug Kids channel will launch on two leading pay TV platforms, Tivibu owned by the leading telecommunication company Turk Telekom and TV+, owned by the leading mobile phone operator Turkcell. The new channel is set to launch in November 2022.
The Moonbug Kids channel will feature content from across all of Moonbug IPs including CoComelon, Blippi, Gecko’s Garage, Morphle, Arpo, as well as recent acquisitions such as Little Angel and Oddbods and will reach approximately 2.6 million pay TV subscribers.
“The launch of our fully localised Moonbug Kids channel in Turkey is yet another significant step in the expansion of our linear channels across EMEA and APAC. We are extremely excited to be partnering with two leading pay TV platforms in Turkey, Tivibu and TV+ and extending our offering to existing and new fans within this key territory,” said Nicolas Eglau, Managing Director EMEA & APAC, Moonbug Entertainment.”
Emre Botan Kümet, Tv/Ott Content and Platform Management Director said, “We are happy to cooperate with the Moonbug Kids channel, which offers the world's leading children's content such as CoComelon and Blippi. We are excited to add the Moonbug Kids channel to Tivibu and to serve our audience with 11 different children's channels. In addition to the channel broadcast, children will have the opportunity to watch the channel's rich content using technological features such as stop-watch, rewind for up to 7 days, select and watch. As Turkey's leading technology company, we will continue to offer the richest content to our audience while developing the infrastructure of our digital TV product, Tivibu.”
TV+ General Manager Gülçin Alıcı Gökçe; "We are excited to be partnering with Moonbug Entertainment to share their well-known children’s IP’s with our audience. TV+ is the key strategic digital TV platform in Turkey which offers content management and customer experience with 151 live channels and provides the perfect platform to air the Moonbug Kids channel. We are looking forward to working together and the future opportunities this partnership will bring.”
Turkey is the second best performing market for Moonbug IPs on YouTube, following the UK. There will also be VOD offerings on both Tivibu and TV+, similar to the other markets where Moonbug Kids channels have launched.
Moonbug is in a unique position to create the Moonbug Kids channel, so that it supports families with their daily routines, such as mealtimes, playtime, bathtime or bedtime, by applying its in-depth knowledge of children's viewing, including when and how they engage with content.
For more information on Moonbug, visit www.moonbug.com.
-ends-
About Moonbug Entertainment
Moonbug Entertainment is an award-winning global entertainment company behind some of the most popular kids’ titles in the world. Moonbug’s line-up includes global sensations CoComelon, Blippi, Little Baby Bum, Little Angel, My Magic Pet Morphle, Supa Strikas, Go Buster, Playtime with Twinkle, Gecko’s Garage, ARPO and many more.
Moonbug’s shows are on more than 150 platforms globally, including YouTube, Netflix, Amazon Prime Video, Sky UK, Super RTL, BBC iPlayer, HBO Max, Tencent, Youku and Roku. The company’s portfolio currently stands at 29 IPs and its content is available in 32 languages.
Moonbug is a subsidiary of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone’s flagship private equity business.
About Tivibu
Tivibu is a digital TV platform service offered by Türk Telekom. It started broadcasting in 2010 as one of the studies carried out in the field of Internet TV, which is realized with data flow over the Internet in Turkey. The platform later evolved into a digital TV platform using IPTV technology, which can be viewed on computers, tablets, and mobile devices via webcast. It also started broadcasting via satellite in 2015.
About TV+
TV+ is the key strategic digital TV platform in Turkey which offers perfect content management and customer experience with 151 live channels. It also provides 36 lifestyle and sport premium channels.
