MOONBUG ENTERTAINMENT ANNOUNCES PARTNERSHIP WITH FASHION UK
LONDON – 16 February, 2022 – Moonbug Entertainment Ltd. has partnered with Fashion UK to develop products across a wide range of categories and territories in EMEA and the USA. Fashion UK now joins the strong and growing portfolio of Moonbug’s licensing partners further cementing its consumer products offering.
Fashion UK, leaders in licensed apparel footwear and accessories, will be developing an extensive selection of products, including apparel, backpacks, luggage and hats, featuring Moonbug’s popular IPs such as the world-renowned CoComelon and Blippi. Products will be available in a variety of territories across the EMEA region (including France, Germany, Italy and the UK) and the USA.
Adam Steel, Director, Global Agency, Consumer Products at Moonbug Entertainment comments; “As we develop our licensing and merchandise programme at Moonbug, this partnership is a natural extension to our existing line up of licensees. Fashion UK will be supporting us in softlines categories and across multiple territories as we look to service the growing demand for our much loved IPs. We are delighted to be working together with the team Fashion UK and look forward to a successful partnership.”
Mickey Mattu, Fashion UK comments, “We are so proud and excited to be partnering with Moonbug, one of the most exciting new children’s entertainment companies. We can’t wait to share our exciting new collection of Cocomelon, Blippi and Morphle clothing and accessories including backpacks, luggage, hats, sleepwear and more.”
Moonbug specializes in creating and acquiring IP and turning it into global entertainment franchises, by rapidly scaling the brand using data to increase and enhance the content, distribute broadly across Moonbug’s vast global distribution network, and creating new avenues for interaction through licensing and merchandising, original productions, and brand partnerships.
For more information on Moonbug, visit www.moonbug.com.
About Moonbug Entertainment
Moonbug Entertainment is an award-winning global entertainment company behind some of the most popular kids’ titles in the world. Moonbug’s lineup includes global sensations CoComelon, Blippi, Little Baby Bum, Little Angel, My Magic Pet Morphle, Supa Strikas, Go Buster, Playtime with Twinkle, Gecko’s Garage, ARPO and many more.
Moonbug’s shows are on more than 100 platforms globally, including YouTube, Netflix, Amazon Prime Video, Sky, Super RTL, BBC iPlayer, HBO Max, Tencent, Youku and Roku. In May of 2020, Tubular Labs named Moonbug one of the leading digital kids’ entertainment companies in the world based on the total number of minutes watched worldwide.
The company’s YouTube channels are viewed over 9 billion times on average every month globally and has more than 440m subscribers. Its portfolio currently stands at 29 IPs and 100+ brand partners and is available in 32 languages.
Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone’s flagship private equity business.
About Fashion UK:
Established over 25 years ago, Fashion UK is a leading pan EMEA brand and licensing company, a key and strategic supplier of multi products to most major UK & European high-street retailers and grocers.