MOONBUG ENTERTAINMENT APPOINTS DEAPLANETA ENTERTAINMENT AS THEIR LICENSING AGENT IN IBERIA, GERMANY AND FRANCE
LONDON, 15 September 2022 - Moonbug Entertainment, a subsidiary of Candle Media, today announced the appointment of DeAPlaneta Entertainment, European leader in entertainment for kids and families, as their new licensing agent in Iberia representing CoComelon, Blippi, Little Baby Bum, Little Angel, My Magic Pet Morphle, Supa Strikas, Go Buster, Oddbods, Playtime with Twinkle, Gecko’s Garage and ARPO.
The partnership will also extend to Germany and France, where DeAPlaneta Entertainment will represent the Moonbug Entertainment brands with the exception of CoComelon.
DeAPlaneta Entertainment’s responsibilities will include identifying new licensees, as well as developing the existing portfolio in each of the territories and managing retail partnerships. As part of the agreement, DeAPlaneta Entertainment’s rights will include merchandising, publishing, non-ticketed mall shows and costume character appearances for all of Moonbug IPs across the three territories, except for CoComelon in Germany and France.
“The appointment of DeAPlaneta Entertainment is a reflection of Moonbug’s continued and rapid expansion across EMEA,” said Francesca Romana Gianesin, Head of EMEA & ANZ, at Moonbug Entertainment.
“Having worked with DeAPlaneta Entertainment in the past, I am confident they are the right partner to develop opportunities that will enable our fans to interact and have access to our much loved characters and IPs.” said Danny Spronz, Global Head of Agents, Gaming, Loyalty & Promotion at Moonbug Entertainment.
“We are delighted to bring our licensing experience to Moonbug Entertainment’ line-up, which includes worldwide leading preschool series such as CoComelon, Blippi and Little Baby Bum." Antonella Cesaro, Consumer Products Director at DeAPlaneta Entertainment concludes: "Moonbug Entertainment’ is a leading digital entertainment company and, with each one of its IP's, has demonstrated a strong sense of innovation. With our expertise, we aim to take all of their successful brands to the next level.”
About Moonbug Entertainment
Moonbug Entertainment is an award-winning global entertainment company behind some of the most popular kids’ titles in the world. Moonbug’s line-up includes global sensations CoComelon, Blippi, Little Baby Bum, Little Angel, My Magic Pet Morphle, Supa Strikas, Go Buster, Playtime with Twinkle, Gecko’s Garage, ARPO and many more.
Moonbug’s shows are on more than 150 platforms globally, including YouTube, Netflix, Amazon Prime Video, Sky, Super RTL, BBC iPlayer, HBO Max, Tencent, Youku and Roku. The company’s portfolio currently stands at 29 IPs and its content is available in 32 languages.
Moonbug is a subsidiary of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone’s flagship private equity business.
For more information on Moonbug, visit www.moonbug.com.
About DeAPlaneta Entertainment
DeAPlaneta Entertainment is a leading global company. It is part of the Grupo Planeta and De Agostini. It provides all audiences with an extensive selection of quality entertainment that combines creativity with innovation.
For over 20 years, DeAPlaneta Entertainment has acquired, produced and distributed unforgettable content and experiences. It works on everything: from films, fictional series, animation and licensed products to live shows, esports competitions and, more recently, NFT development and a metaverse presence.
It has achieved numerous global successes along the way. Highlights include releasing popular titles: The Physician, Saw and Oscar winners: The King's Speech and The Pianist in Spanish cinemas, and creating series of the calibre of: Ana Tramel. All in.
DeAPlaneta Entertainment manages and produces recognised children´s and family brands including: Miraculous Ladybug, Milo, Gormiti, Heidi and Maya the Bee. It develops powerful stories and content that goes beyond screens for a universal audience.
More information: https://deaplanetaentertainment.com/
