New online supermarket, Motatos, offers Brits the chance to save up to 60% on their grocery shop
Shoppers can save on their favourite brands and stop food from going into landfill.
Swedish-born grocery retailer, Motatos, has officially launched in the UK, offering customers an easy way to shop in a sustainable and affordable way.
With Motatos, shoppers can save up to 60% compared to shopping with other supermarkets on common store cupboard ingredients from well-known brands like Heinz, Cadbury, Kellogg’s, Walkers and Typhoo.
How is it made possible? Motatos sells well-known long life food and household essentials products that would otherwise risk ending up in landfill due to changes in packaging, seasonal changes or short best before dates. The team does this through establishing partnerships with distributors and passing products onto customers at discounted rates - making Motatos a sustainable and cost-effective way to compliment your weekly shop.
10 branded products and savings with Motatos
- Save 50% on Lindt Excellence Block Milk Extra Creamy Chocolate 100G
- Save 40% on Typhoo Tea Bags One Cup Decaf 80's
- Save 50% on Lyons 200g Rich Roast Instant Coffee (Hero Deal)
- Save 60% on Cadbury White Marv Creations Jelly Popping Candy 160g bar
- Save 45% on Heinz Tomato Ketchup 570g Bottle
- Save 30% on Mars Funsize 19 x 336g Bag
- Save 45% on Nando’s Peri-Peri Sauce Mild 250g
- Save 30% on Alpen Cereal 550g
- Save 25% on Kellogg's Crunchy Nut Cornflakes 500g
- Save 56% on Walkers Max Cheese & Onion 140g
One third of all food that is being produced is never consumed*. In the UK, government data shows that around 9.5 million tonnes of food waste is produced in a single year. That makes food waste responsible for a mind blowing 10% of global greenhouse gas emissions**.
By shopping with Motatos, consumers are reducing the amount of food ending up in landfill and as a result reducing their carbon footprint. And with the cost of living crisis impacting millions across the UK, Brits can still buy the household names they love without breaking the bank.
Motatos Founder, Karl Andersson commented: “We’re really excited to be launching in the UK at this stage in our development. There’s so much opportunity here for consumers to be able to help reduce waste whilst also reducing their weekly spend, meaning they don’t have to choose between price and being environmentally-conscious. Shopping with Motatos is good for the planet and good for the wallet!”
It’s clear Brits are ready for Motatos as more than 20,000 people have already signed up to the waiting list - 20 times more than Motatos predicted.
Motatos UK Country Manager, Christabel Biella also commented: “The cost of living crisis is affecting all sectors and UK shoppers are looking for ways to cut down their monthly spend without compromising on all the brands that they love. With prices surging, Motatos is hoping to make a real difference to consumers by offering savvy savings, allowing them to be sustainability-minded and reduce waste. It’s a win win!”
As well as offering food and pantry items, consumers will be able to shop household essentials such as products from Method Finish, Cif, Vanish, TRESemme hair products and Oral B. Different dietary requirements will also be catered for with options for free from sweets, gluten free cakes and fruit snacks.
Motatos is now live - to shop, head over to the website.
Sources:
Food waste statistics:
About Motatos:
Motatos is a fast-growing, impact-led D2C e-commerce brand battling global food waste by driving change within the food industry. Motatos sells groceries online, helping the big producers of FMCG offload their surplus inventory, reducing waste in the value chain and making their businesses more sustainable. Launched in Sweden in 2014, the company currently operates in four markets: Sweden, Finland, Denmark, and Germany.
Motatos’s revenue run rate is €100 million and the company has raised €95 million in capital from outside investors since it was founded. Among others, Motatos is backed by London based Blume Equity, Gullspång Re:food Invest, SEB Private Equity, Novax, Ingka Group (IKEA), LeadX Capital, Norrsken Foundation and Northzone.
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