Motion Display wins MSEK 4.9 order

Motion Display continues to expand into new markets, receiving its largest order to date in the United States.

A leading supplier of lawn & garden equipment in the United States has signed an order worth MSEK 4.9 for a campaign in the US to be deployed during the fourth quarter of 2016.

"We are very pleased to see how quickly the interest in our products is increasing in the United States. This order is the company's largest to date,” says Jakob Nilsson, Motion Display US Manager. “It is clear that our great success in categories throughout Walmart leads to increased interest in other retail segments. The potential remains very high for the simple reason that comprehensive research and documentation clearly demonstrates that our products cost-effectively increase both product visibility and sales.” Jakob Nilsson continues.

Anna Engholm, CEO of Motion Display adds: "Our efforts in the US market are gaining momentum. The American market is tough and professional. Our clients recognize that our product brings a unique new opportunity to be seen on the shelf and grab the consumer´s attention, where 70% of the purchasing decisions are made."

Further information:
Anna Engholm, CEO Motion Display Scandinavia AB, +46 (0) 709 79 35 04
Jakob Nilsson, EVP Sales North America, +1 (479) 366 8010

Motion Display is the leading global manufacturer of Electronic Paper Display based Retail Signage and offers new solutions for efficient in-store-marketing. The company was founded in Uppsala, Sweden, 2005 by Erik Danielsson, former CEO of Pharmacia AB and founder of e.g. Pricer AB, global leader in ESL (Electronic Shelf Labels). www.motiondisplay.com.