Goal.com Helps Kick Off the 2010 World Cup Adding Live Scores, Stats, News and More to Mobile App
LONDON, UK and KANSAS CITY, MO (USA) – (9 June 2010) – Just in time for the commencement of the highly anticipated 2010 World Cup, Goal.com, the world's #1 source for global football news, today launched a new World Cup edition of its mobile application. The Goal.com app is available to download now for free across all major smartphone platforms, including Nokia (S60 5th edition), iPhone, BlackBerry, Android and Windows Mobile devices, by visiting http://bit.ly/aUy25T on a desktop or m.goal.com/app via a mobile browser. The World Cup edition is a free upgrade for current Goal.com mobile app users*. Developed in partnership with Handmark®, the Goal.com mobile app now features live scores, match details, team schedules, standings, 24/7 news coverage and more in nine languages for fans around the world. A special ‘World Cup’ tab is the home for all the best 2010 World Cup-specific news and information, including: · Top news with corresponding photos · Live Scores with play-by-play details · Player ratings · Teams with schedule and lineup details · Fixtures and Results by day · Group Stage with team standings · Knockout Stage with the final tournament schedule With a dedicated team of 550 reporters, including 10 based in South Africa, the Goal.com app provides the most comprehensive coverage of the World Cup. Goal.com founder and president, Gianluigi Longinotti-Buitoni, said: “Our mobile application allows our fans to live their passion by instantly connecting to the essence of football the world at large.” He continued: “The World Cup edition expresses our commitment to Africa, our love for football, and our appreciation of our fans. We are launching the most extensive coverage of the event presented through the multicultural interpretation of our world-wide editors and through the local expertise of our African reporters.” The Goal.com app will automatically detect the users preferred language (English, Spanish, French, Italian, German, Dutch, Japanese, Turkish and Indonesian) upon download and present the interface in that language. The user then has the option to customize the app based on what leagues, teams and other information. News and scores within the app update automatically, even when not in use, ensuring the user is greeted with immediate, up-to-date information. All stories are available for offline reading and can be shared via email and social networking sites such as Twitter and Facebook. For more information about Goal.com and the Goal.com mobile app, visit www.goal.com. About Goal.com Goal.com was founded in 2004 by Gianluigi Longinotti-Buitoni, and has grown into the largest football new media community on the planet with 22 editions delivering content in 15 languages. Goal.com uniquely presents football through the eyes of its local editors who live in the locations on which they report to ensure they express the cultural, ethnical, political, economic, religious, and social distinctiveness in each region. About Handmark Handmark is the world’s leading developer and distributor of mobile applications, specializing in mobile solutions for publishers and media companies. Trusted by many of the world’s leading media brands, Handmark delivers the industry’s only full-service mobile publishing solution including development, distribution, monetization and on-going innovation across all major mobile platforms. Handmark continues to prove its leadership in delivering fun, engaging, valuable experiences for mobile customers leveraging its more than 10 years of experience. For more information about Handmark, visit www.handmarkmobileapps.com. © 2010 Handmark, Inc.; Handmark® and the distinctive hand design are registered trademarks of Handmark, Inc. in the U.S. and other territories. All rights reserved. All other trademarks belong to their respective owners. Goal.com and the Goal.com mobile application are products of Goal.com and are not directly affiliated with the 2010 FIFA World Cup. *The ‘World Cup’ edition of the Goal.com mobile application is not compatible with Windows Mobile devices. ### Press Contacts: Will Wood, Goal.com, +44-161-408-8221, will.wood@goal.com Erica Cohen, Handmark, +1-816-268-2956, ecohen@handmark.com
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