Press Release: Castrol and Goal.com team up
Castrol have teamed up with Goal.com to bring their innovative Castrol Rankings system to the world’s largest online football community. As an official sponsor of the 2010 FIFA World Cup™, Castrol introduced the Castrol Rankings system as a way for football fans around the globe to find out who is the most in-form player from any of Europe's top five leagues - Premier League, Serie A, La Liga, Bundesliga and Ligue 1 as well as the Champions League for those teams in the top five leagues. Goal.com is the largest football website in the world, boasting 20 editions around the globe, and by partnering with the New Media company, Castrol is able to take Castrol Rankings to millions of users each week. It means that Goal.com’s readers can enlist the Castrol Rankings to support their debates whatever the topic using the world’s first rolling 12-month rankings, as well as predicting the outcome of the system’s player of the year – to be announced in May. Castrol Global Ambassador Cristiano Ronaldo said: "The Castrol Rankings is the ranking that every player wants to top. If you can be number one on the Castrol Rankings there can be no arguments, as it is based on fact, not opinion. That's why I'm aiming for the number one spot - to prove I'm the best!" The partnership will see Goal.com’s team of writers integrating the Castrol Rankings to fuel even more debates in the lead up to the 2010 FIFA World Cup™ in June. - Press release ends - NOTES TO EDITORS: Castrol Castrol’s commercial success is underpinned by their ability to deliver improved performance through the application of analysis, technology and innovation. This has helped Castrol deliver superior performing lubricants for over 100 years including brands such as Castrol EDGE, Castrol Magnatec and Castrol Power 1 and Castrol Professional. Castrol believes that by applying the same expertise to football that they do in the development of their oils, they can enhance the fans’ experience and bring a new and intriguing point of view to the 2010 FIFA World Cup™. Goal.com Goal.com is the world’s largest New Media football company, with 20 editions of its website in 13 languages providing comprehensive coverage of the globe’s most popular sport. Goal.com’s writers are integrated within the culture they cover so to provide representative, local news and editorials for a global audience. For further information and images please contact Will Wood on will.wood@goal.com / +44 (0)161 4088 221