Groundbreaking COLLAB Takes Over Iceland's Beverage Scene
In an industry ripe for innovation, COLLAB has successfully disrupted the non-alcoholic beverage sector, unveiling an entirely new product segment that seamlessly bridges physical performance and well-being. With an eye on expansion, COLLAB has announced its launch in the Swedish market, bringing its award-winning formula to an eager new consumer base. With an impressive rise from a standing start to gaining 30% of the market share in Iceland within four years, COLLAB has tapped into a previously unexplored customer demographic hungry for a