Frequency Telecom announced as a UK distributor for Motorheadphones

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October 12th 2012 – London – Frequency Telecom, the leading UK distributor of telecom and audio products, has today been announced as a UK and Ireland distributor for Motorheadphones – the new brand of headphones aimed at the ultimate rocker. With immediate effect, Frequency will start promoting the brand to its customer base to set up a UK-wide distribution in time for product delivery into stores during November.

Speaking about the appointment, Ulf Sandberg, MD at Motorheadphones, said, “After 18 months development with the band members, we have a unique product range that is ideally suited to those who like to hear their music with attitude”. Med Jeewoth, Country Manager UK & Ireland at Motoheadphones, said, “When looking for a UK and Ireland distributor, Frequency Telecom was an obvious choice. Its wealth of experience combined with its wide-ranging sales channel gives us the broad route to market necessary to make the big impact we are looking for.

Gareth Limpenny, Managing Director of Frequency Telecom, said, “This is a really exciting opportunity for Frequency Telecom and confirms our place as a leading UK distributor of high-quality audio products. The Motorheadphones product range fits into our portfolio perfectly with its unique blend of build and sound quality. We are delighted to be representing this distinctive brand to our extensive customer-base.”

Motorheadphones is a five-strong product range developed by the band over an 18 month period. The three over-head models (Bomber - £79.00, Iron Fist - £99.00 and Motorizer - £129.00) all feature class-leading sound quality, rugged build and comfort for extended listening. The two in-ear models (Trigger - £39.00 and Overkill - £49.00) are constructed from durable Swedish metal and are available in three colours – silver, black and brass. All models will be available from mid November.

About Motorheadphones

Motörheadphönes is a licensed brand of Krusell International AB with 130 million SEK in turnover, an annual production of over 3 million cases and bags, and more than 500 employees. Krusell is a Swedish company exporting high-end cases around the world. After more than 20 years in the mobile phone industry, Krusell is established as one of the leading brands in its niche. Besides cases for mobile phones, Krusell also produces cases and bags for digital cameras, laptops, MP3-players, GPS and portable gaming. Moreover, Krusell are also a subcontractor to Sony, Samsung, Sanyo, Honda, Toyota and LG. The headquarters of Krusell are located in Mölndal, Sweden. For information about Krusell, please visit www.krusell.se

About Frequency Telecom

Frequency is a global mobile accessory distributor, supplying 50 countries worldwide with a full range of high quality accessory solutions for all leading handsets and devices. Established in 2002, Frequency Telecom has achieved year on year growth generating a £29million turnover in year ending March 2012 and now employs over 60 people, across the UK, Germany and Russia.

While the market and technology may have changed over the last 10 years, the culture and ethos at Frequency has remained the same. Frequency is more than just a distributor. They treat their partners’ brand as if it’s their own. That means committing to undertake account management and marketing to really drive sales for the brand and their customers. The ability to hold stock to meet demand and deliver on time enables Frequency to support products through the channel, from start to finish, all with the highest levels of service for both the manufacturers and retailers alike. Frequency distributes a wide range of brands including Case-Mate, Olo, JAYS, thinksound™, Motorheadphones, blackbox™, Degauss Labs, Griffin, Motorola, HTC, Nextivity, Merkury and IGrip. For further information about Frequency Telecom an its vendors, please visit www.frequencytelecom.co.uk.

About Motorhead

For more information about Motörheadphönes and the band Motörhead, please visit: www.motorheadphones.com

Contact details for Motorheadphones:

Mr. Anders Nicklasson
Brand Manager
Phone: +46 313380026
Mobile: +46 737079226
E-mail: anders.nicklasson@motorheadphones.com

Mr. Ulf Sandberg
CEO, Krusell International AB
Phone: +46 31 338 00 05
Mobile: +46 709 300 300
E-mail: ulf.sandberg@motorheadphones.com

For images, please contact:
Ms Anna Claesson
Marketing Manager
Phone: +46 31 338 00 15
Email: anna.claesson@motorheadphones.com

Contact details for Frequency Telecom:

Clare Slaven
Marketing Director
Phone: +44 (0)20 8634 5052
Email: c.slaven@frequencytelecom.co.uk

Press contact details for Frequency Telecom:

Andy Napthine
Napthine Porter Ltd
Phone: +44 7920 425166
Email: andy@napthineporter.com


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