New Evolution Matrix shooting eyewear launched at the British Shooting Show

14 January 2016 – Sunglasses For Sport, the company behind the best selling Evolution Chameleon shooting eyewear range, steps up a level with the release of the all-new Evolution Matrix shooting eyewear, giving shooters even more choice but still at highly affordably prices.

Featuring a large lens with a 10 base curve for total eye protection, Evolution Matrix is simply loaded with features that you would expect in eyewear costing many times the price. It has Class 1 Optical Quality lenses, is rimless for completely un-obscured vision, adjustable nose pads, Hydrophobic (water) & Oleophobic (oil) lens coatings that repel water, dust, oil, fingerprints, smudges or dirt along with an anti-scratch lens coating. It’s also lightweight for all-day wear with UV 400 rated, impact resistant, shatterproof polycarbonate lenses (complying with EN166). The slim profile temples are also ideal if worn with ear defenders. Catering for all clay colours or different light and background conditions, Evolution Matrix is available in 7 individual colours: Grey, Light Brown, Orange, Purple, Rose, Light Yellow and Yellow plus a 4 Lens Interchangeable Set. Individual eyewear colours will retail at just £29.95 each and the 4 Lens Set at £59.95; truly unrivalled value.

This brand new shooting eyewear will be unveiled for the first time at the British Shooting Show at Stoneleigh, (12 - 14 February 2016) on the Sunglasses For Sport stand (Gunmakers Hall 5). After the Show it will also be available to purchase online at: at www.sunglassesforsport.com.

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Issued on behalf of Sunglasses For Sport Ltd by Next Step Marketing Ltd

Media enquiries to: Rhian Kelly

Tel:      44 (0)1256 472020

Fax:    44 (0)1256 471010

Email: rhian@nextstepmarketing.co.uk

Notes to Editors

Since launching in June 2007 with just a few dozen models from a limited range of brands, Sunglasses for Sport has grown to become one of the UK’s leading online stores for sports sunglasses and sports eyewear.  The site now boasts 16 brands including Oakley, Bollé, Bloc, Cébé, Polaroid, Sunwise and Serengeti along with its own Evolution ‘house’ brand specially made for the company.  Sports enthusiasts really are spoilt for choice with over 600 models available including around 150 polarised models.  Price range from £8.95 to £560 but there are dozens of options at under £20.

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Featuring a large lens with a 10 base curve for total eye protection, Evolution Matrix is simply loaded with features that you would expect in eyewear costing many times the price.
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This brand new shooting eyewear will be unveiled for the first time at the British Shooting Show at Stoneleigh, (12 - 14 February 2016) on the Sunglasses For Sport stand (Gunmakers Hall 5).
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