New Prescription Sports Eyewear from Sunglasses For Sport

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Sunglasses For Sport Ltd, the specialist online retailer of sports sunglasses and eyewear, has just added a totally new prescription-ready model to its Evolution house brand range.  Called Evolution Geneva RX, it’s a really clever design featuring an “inner frame” for the lenses – this basically means the lens itself isn’t too curved but the sunglass frame is, making it a much easier job for the optician; most opticians are unable to make curved prescription lenses and this innovative design overcomes the problem.

2 September 2014Sunglasses For Sport Ltd, the specialist online retailer of sports sunglasses and eyewear, has just added a totally new prescription-ready model to its Evolution ‘house brand’ range.  Called Evolution Geneva RX, it’s a really clever design featuring an “inner frame” for the lenses – this basically means that whilst the sunglass frame is sports style the lenses are not too curved, making it a much easier job for the optician; most opticians are unable to make curved prescription lenses and this innovative design overcomes the problem.

The lenses are held in detachable inner “frames”.  These are supplied with lens ‘blanks’ – all you have to do is ask your optician to remove the blanks and put prescription lenses in to the colour and type of lens of your choice (Sunglasses For Sport also offer a prescription service).  These inner lens frames are held firmly in place and will not come loose with active use.  Additional, spare lens frames can also be purchased, which means you could have another set of lenses made in a different colour and simply change lens colours whenever you need.

Additional features of the Evolution Geneva RX are that it has a black frame with slim profile straight temples; these have flexible tips providing a firm but comfortable fit.  The moulded nose pads also mean they cannot work loose and become lost.

Supplied with a soft carry pouch and hard case, the Evolution Geneva is great value at just £24.95.

To see the new Evolution Geneva prescription model go to the ‘Prescription Options’ section of http://www.sunglassesforsport.com or for more information call 01256 472064.

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Issued on behalf of Sunglasses For Sport Ltd by Next Step Marketing Ltd

Media enquiries to: Heather Lambert

Tel:      44 (0)1256 472020

Fax:    44 (0)1256 471010

Email: heather@nextstepmarketing.co.uk

Notes to Editors

Since launching in June 2007 with just a few dozen models from a limited range of brands, Sunglasses for Sport has grown to become one of the UK’s leading online stores for sports sunglasses and sports eyewear.  The site now boasts 16 brands including Oakley, Bollé, Bloc, Cébé, Polaroid, Sunwise and Serengeti along with its own Evolution ‘house’ brand specially made for the company.  Sports enthusiasts really are spoilt for choice with over 600 models available including around 150 polarised models.  Price range from £8.95 to £560 but there are dozens of options at under £20.

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Sunglasses For Sport Ltd has just added a totally new prescription-ready model to its Evolution ‘house brand’ range called Evolution Geneva RX and featuring an “inner frame” for the lenses,
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