Are you sitting comfortably?
Are you sitting comfortably? About forty years ago, Volvo achieved a world first when it introduced a steplessly adjustable lumbar support in the front seats of its Amazon car. And Volvo seats have been regarded as probably the best in the business ever since. The reasons for this continued leadership are many; however, technology, ergonomics and safety are important keywords in this context – as is appearance, since a Volvo seat is also designed to be attractive! "A world first" proclaimed Ratten, the Volvo customer magazine, in 1964 describing the new front