Be prepared and outsmart the winter with Nokian Tyres

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Today the extreme changes in winter weather are well known all over Europe. Heavy rain is becoming more frequent which increases the amount of the ever-dangerous slush, while driving on dry roads is also common.

During the first months of 2018, Nokian Tyres, the world´s northernmost tire manufacturer, introduced three new tires to complement its high-quality winter tire range – Nokian WR SUV 4, especially designed for European weather conditions, and Nordic non-studded Nokian Hakkapeliitta R3 and Nokian Hakkapeliitta R3 SUV.

The new Nokian WR SUV 4 winter tire is specially developed for Central European SUV drivers ensuring the best performance on snow, slush and in heavy rain. Whether you drive on speedy autobahns, busy urban traffic or scenic Alpine roads, the driving feel is controlled and predictable on slippery and bare roads alike. This premium tire provides exceptional combination of snow performance, handling properties on wet and dry as well as aquaplaning resistance.

“The versatile winter characteristics, excellent handling and an SUV specific construction makes the Nokian WR SUV 4 optimal for Central European winter,” explains Martin Dražík, Product Manager of Nokian Tyres.

Nokian WR SUV 4 has been granted the TÜV SÜD performance mark, which is a proof of excellence certifying that the tested tire compares favourably with competitors in terms of quality and performance. Compared to five premium competitors, Nokian WR SUV 4 excelled in lateral grip on snow and braking on snow and ice.

This premium winter tire has also been ranked as the best tire in the test by the popular German OffRoad magazine (issue 10/2018) with positive comments on its snow and ice performance. According to the magazine, that tested tires in size 235/60 R18, Nokian WR SUV 4 is the only tire providing overall results on a constant good level in all conditions. It has the best snow braking and acceleration performance combined with improved summer properties.

The robust and durable structure combined with specially reinforced sidewalls ensure that the tire is stable and can withstand all the impacts and cuts that may occur while driving. The new Nokian WR SUV 4 is offered in speed categories H (210 km/h), V (240 km/h) and W (270 km/h), and its comprehensive selection covers 57 products from 16 to 21 inches.

Main innovations:

  • Climate Grip Concept - supreme handling on wet, slushy and snowy roads. The directional tread pattern design brings a stable driving feel and ensures safe aquaplaning and slushplaning characteristics. The specially tailored sipes stiffen the tire improving handling on wet and dry roads alike while the rigid SUV winter compound reliably responds to the rise and drop of the varying winter temperatures.
  • The Snow Claws provide maximum grip on snow. The claws grip effectively on surface when driving in soft snow and on other soft terrain. As well as adding to snow grip, this design improves the driving feel when cornering and changing lanes.
  • Polished grooves -stylish and functional, slush and water flow easily and efficiently off the slick and polished main grooves.
  • Aramid Sidewall technology brings the extreme durability. The extremely strong aramid fibres strengthen the tire’s sidewalls providing more durability and protection for demanding driving situations.

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The Nokian Hakkapeliitta is a special product for demanding winter conditions and the leading winter tire brand in the Nordic countries, Russia and North America. Nevertheless, its non-studded new winter tires, Nokian Hakkapeliitta R3 SUV and Nokian Hakkapeliitta R3, can be the choice of those European drivers who live in the Alpine and mountainous areas with long snowy winters.

Designed for high-performance SUVs, the Nokian Hakkapeliitta R3 SUV delivers power and strength. The tire’s uncompromising winter grip and easy handling make trips an enjoyable adventure on bustling urban streets and gravel roads alike. The sturdy structure and Aramid reinforced sidewalls of the new tire help you reach your destination by providing much-needed durability and protection against impacts and cuts.

Nokian Hakkapeliitta R3 SUV is available in 67 sizes, ranging from 16 to 21 inches. Most of the sizes are marked XL for the highest possible load capacity. The new Hakkapeliitta R3 SUV is an excellent choice for hybrid and electric cars, including the Volvo XC90, BMW X5, MB GLC 350e and Tesla Model X.

The non-studded Nokian Hakkapeliitta R3 winter tire is the number one choice for those who value excellent safety, unique driving comfort and greener driving.

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More info: Controlled grip, more comfortable driving: Peace of mind for the Northern winter


Nokian Tyres is the tire expert for all winter conditions

As the northernmost tire manufacturer, Nokian Tyres is the winter tire expert for all winter conditions. Since the company developed the world’s first winter tire, many improvements and technological advancements have been made to ensure safe and carefree driving.

Winter tires for passenger cars

Nokian WR A4 optimally combines high-performance handling and reliable winter grip. It offers balanced driving in rapidly changing weather conditions for sporty cars. Nokian WR D4 is a grip champion whose unique innovations allow for safe and balanced driving on wet and snowy roads alike. The Nokian WR D3 offers first-class grip and excellent handling for the varying winter conditions experienced in Central Europe. The state of the art Nordic winter tire Nokian Hakkapeliitta R2 is for drivers who require absolute driving comfort, tangible fuel savings, and non-studded winter tire technology with the best safety characteristics.

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Winter tires for SUVs

The Nokian WR SUV 3 is a sturdy, high-performance non-studded winter tire that remains logical and safe even at the grip limits. It is a non-studded top product for hard and versatile SUV use. Nokian Hakkapeliitta R2 SUV friction tire offers firm and precise winter grip and an enjoyable driving feel.

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Winter tires for vans

Nokian WR C3 van tire offers precise winter grip and passenger car-like driving comfort. The sturdy novelty drives safely, durably and lightly on the urban streets and country roads alike. The pocket-type pump sipes remove water out of the road surface ensuring stable grip.

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Further information and contacts: 

Jaroslav Nálevka, PR manager McCann Prague, 00420 725 865 874, jaroslav.pr@mccann.cz
Zuzana Seidl, PR manager Nokian Tyres CE, 00420 603 578 866, zuzana.seidl@nokiantyres.com

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Nokian Tyres is the world’s northernmost tire manufacturer and one of the most sustainable companies in the industry. We offer peace of mind in all conditions by developing high-quality, safe and eco-friendly tires for passenger cars, trucks and heavy machinery. We are especially well known for our innovative winter tires. Our group also includes the Vianor chain, specializing in vehicle maintenance and tire services. In 2017, the company’s turnover was approximately EUR 1.6 billion and it employed some 4,600 people. Nokian Tyres is listed on Nasdaq Helsinki. Further information: www.nokiantyres.com

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