O-I presents lighter glass standards for independent brewers at SIBA Beer X

O-I is showing its support for independent brewers through the development of new standard glass bottles, several of which will be on display at SIBA Beer X (Sheffield 16-19 March 2016).

Having redeveloped its Harlow plant as a sustainable glass powerhouse for the beer industry, O-I has turned its attention to creating the range of products which will support independent brewers as they capitalise on the continued growth in bottled beers.

The new standards on display are:

Two new shapes:

• A 330ml champagne style beer bottle which takes a standard 26mm crown. This stablemate to O-I’s 500ml and 750ml champagne style bottles offers the perfect pack for premium craft light beers. The bottle is available in amber glass at a weight of just 200g.
• A high shouldered 330ml bottle with long, straight sides to extend the range. This 214mm high bottle weighs 215g.

A reduced weight version of the popular long-necked beer standard, item 1049. The revision reduces glass weight from 218g to 200g without any change to the key external dimensions of the container (height, diameter, label panel).

A lighter version of O-I’s 500ml standard (item 5091), reducing its weight from 300g to 280g and matching industry leaders, such as Adnams.

The O-I stand also highlights its unique black glass beer bottles, available to brewers throughout Europe, even in low quantities.

Paul McLavin, O-I UK’s Marketing and Business Development Manager, said, “As bottled beer continues to grow at around 10% a year in the UK, and the marketplace gets more crowded, O-I continues to help customers large and small make their brands stand out. The new standards and black glass are all about creating fresh opportunities for brand differentiation.”

For more information on O-I’s offering for UK brewers, contact Graham Caldwell on 01259 218822 ext 4220 or visit www.glass-catalog.com.

ENDS

For further information and a selection of high resolution and web optimised images please contact Philip Tutt at 360 Integrated PR on:

Tel: 44 (0) 7785 718901   E-mail: philip@360integrated.com   Twitter: @360IntegratedPR

About O-I

Owens-Illinois, Inc. (NYSE: OI) is the world's largest glass container manufacturer and preferred partner for many of the world's leading food and beverage brands. The Company had revenues of $6.8 billion in 2014. Following the acquisition of Vitro’s food and beverage business, the company now employs approximately 27,000 people at 81 plants in 23 countries. With global headquarters in Perrysburg, Ohio, U.S., O-I delivers safe, sustainable, pure, iconic, brand-building glass packaging to a growing global marketplace. For more information, visit o‑i.com.

O-I's Glass Is Life™ movement promotes the widespread benefits of glass packaging in key markets around the globe. Learn more about the reasons to choose glass and join the movement at glassislife.com.

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