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OKI Data Americas Introduces New Liner-free, Repositionable Direct Thermal Receipt Printer to its Expanding Point-Of-Sale Portfolio

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RT322SK is announced as the first MAXStick certified printer from OKI

Mount Laurel, NJ (May 7, 2013) – OKI Data Americas today announced the introduction of the RT322SK direct thermal receipt printer to the company’s broad and growing portfolio of high-performance Label and Point-Of-Sale (POS) products. The RT322SK has been certified by MAXStick to support their range of liner-free, repositionable thermal labels, and is backed by a one-year advanced overnight exchange warranty[i]. The use of MAXStick media helps maximize productivity and flexibility within demanding service environments, including hospitality, retail, healthcare and quick service restaurants.

As a new addition to the reliable RT322 Series, the RT322SK offers advanced features and functionality including 2D barcode printing, “Drop-In & Print” paper loading, and high quality 203 dpi output. Additionally, the RT322SK is enhanced to support the repositionable thermal label supported by MAXStick, which can stick to virtually any surface, and is easily removable leaving behind no residue. The liner-free labels are an alternative to using silicone-lined labels or tape.

The RT322SK is designed for use in the following applications: reserve hold labels, transfer labels, book sale price tags, shipping and receiving, logistic and asset tracking, drive-through services and self-service delis, warehouse management, retail and compliance labeling. Notably, the new liner-free, repositionable label printing devices provide an ideal solution for on-demand printing of food labels in quick service cafés and restaurants.

“The OKI RT322SK is a superior thermal receipt printer that will satisfy market demands for simplicity, flexibility and quality. Capable of supporting the repositionable, liner-free thermal label solution, these printers are easily integrated into any work environment in need of fast, convenient and efficient label printing,” said Mark Hernandez, Director of the Specialty Products Division for OKI Data Americas. “The RT322SK is a noteworthy addition to OKI Data Americas’ expanding line of thermal POS printers. As the POS printer market continues to grow, OKI will continue to develop and customize innovative printing solutions to meet our customers’ evolving needs.”

The RT322SK joins OKI’s suite of Label/POS printers – a complete line of products with features designed to improve business performance with fast, high-resolution, and high quality printing.

OKI Data provides live[ii], toll-free technical support 24 hours a day, seven days a week, 365 days a year, with agents based in North America.


[i] Available in the US and Canada only.

[ii] Available in the US and Canada only.

Contact:

Amy Whilldin

Domus, Inc.

(215) 772-2162

awhilldin@domusinc.com

Susan Kirvan

OKI Data Americas

(856) 222-7258

sue.kirvan@okidata.com

About OKI Data Americas

OKI Data Americas, headquartered in Mount Laurel, NJ, and a subsidiary of OKI Data Corporation of Japan, markets PC peripheral equipment and customized solutions under the OKI® brand, including digital color and monochrome printers, color and monochrome multifunction products, serial impact dot matrix printers, thermal label printers and POS printers, as well as a full line of options, accessories and consumables. Utilizing Genuine OKI® toner ensures consistent, reliable and high-quality output that maximizes performance. OKI Data Americas also serves the graphic arts & production market with the OKI proColor™ Series. In addition, OKI offers a full portfolio of products built to optimize managed print engagements.OKI Data Americas takes a consultative approach to supporting every customer's needs and delivering individualized print solutions that optimize business performance. The company's innovative technology is backed by Tokyo-based parent company OKI Electric Industry, a leader in telecom, infrastructure and mechatronics systems; and an approximately $5.2 billion multinational corporation according to its FY 2011 financial reporting. Keeping its customers' needs top of mind, OKI Data Americas is ISO 9001:2008 certified and offers a selection of ENERGY STAR® certified products

About MAXStick

MAXStick liner-free direct thermal label products are produced by MAX International Converters, Inc. under a licensing agreement with MAXStick Products, Ltd. MAXStick products are distributed worldwide by MAX International and affiliated partners. MAXStick is a patented product and is a registered trademark of MAXStick Products Ltd.

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OKI, Reg. OKI Electric Industry Co., Ltd. ENERGY STAR Reg. T.M. U.S. EPA, design Reg. T.M. OKI Data Corp., proColor, T.M., OKI Data Americas.

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