Omron goes mobile with new European website
Fast search facility for building automation, home appliance, energy, healthcare
Hoofddorp, Netherlands 30 January 2014- Omron Electronic Components Europe is serving today’s mobile workforce with the launch of a new market driven website at http://components.omron.eu that is as easy to use from a smartphone and tablet as from a traditional PC. The new website combines specific content for key vertical markets and a greatly streamlined product tree taking customers to data in no more than three clicks.
Commenting, Leon Mordang, VP Sales and Marketing at Omron Electronic Components Europe said, “IDC is forecasting over 70% growth in smartphones and tablets over the next four years. The new Omron Electronic Components Europe website automatically detects the device being used and reformats content appropriately. Our product range is growing and becoming ever more diverse and innovative and customers can easily access this expanded range from a traditional or mobile platform. The product search tree takes them to data in just two or three clicks. For Energy, Building Automation, Home Appliance, Medical and Healthcare, we’ve identified the main application areas and brought together solutions addressing these applications. This means that customers can find for example Omron switches recommended for smart meters, sensors for respiratory devices or relays for lighting control with a single quick and convenient search.”
Other new features include product comparison allowing up to three components to be compared side by side, and a direct link to Omron’s distributor websites to source samples.
The new website covers the full electronic component range offered by Omron to its European customers. This includes the electromechanical switches, relays and connectors for which it is known around the world, as well as the full range of sensors based on its innovative MEMS technology. This sensor range includes pressure, flow, thermal and vibration sensors, as well as micro sensing components and blood pressure monitoring units.
About Omron
Omron Electronic Components Europe is a leader in electromechanical PCB relays, as well as a leading supplier of components such as micro switches, MOSFET relays, DIP switches, photomicrosensors and connectors. Omron has a strong portfolio of innovative technologies including MEMS sensors for pressure, flow and thermal measurement applications as well as vibration and tilt sensors
Omron Electronic Components Europe strongly supports its customers in Western and Eastern Europe, Russia and the CIS through 8 regional offices, a network of local offices and partnerships with specialist, local, regional and global distributors.
Omron Electronic Components Europe is a subsidiary of the Omron Corporation, recognised worldwide as a leader of high quality, high technology electrical and electronic control equipment and component products.
Please send reader enquiries to:
Marketing Support Group, Omron Electronics Components B.V., Wegalaan 57, 2132 JD, Hoofddorp, The Netherlands, Tel: +31 235 681 296, Fax: +31 235 681 222
Email: info-components@eu.omron.com, Web: http://components.omron.eu
Press Contact:
Peter van der Sluijs
Neesham Public Relations
Tel: +44 (0) 1296 628180
Email: peterv@neesham.co.uk
Photo caption: Omron’s new mobile friendly website is structured around application areas
