“We have made baby and child safety a top priority here at One Step Ahead. We understand parents with any number of children have a lot on their everyday plates. We want to help simplify their lives a little by bringing them the best of the vast children’s safety market so they can feel good their children are safe and protected whether they’re inside or out! We provide products and resources to help families with both common safety concerns, such as stairs and cabinets and some often hidden ones, such as TVs and furniture.”

“We wanted to help eliminate some of the extra ’noise‘ from the introductory toy market and truly get back to the basics by offering a toy line that helps engage children with classic, fundamental concepts that will help them build and maintain developmentally-appropriate skills throughout childhood,” said Jennifer Smith, One Step Ahead VP of Merchandise. “We recognize that it’s getting easier to find electronic baby gadgets and harder to find high-quality classic versions of these skill-building staples so we created our own line.”

“We aim to help simplify life for grandparents by providing top-notch resources and products to help them stay connected to their grandchildren. We offer a trusted, one-stop-shop for all grandparents’ needs, and we plan to continue expanding our extensive offerings to this group as we move forward.”