OPENSKY.COM DEBUTS NEW INSIDER BOUTIQUE ON CYBER MONDAY FROM TELEVISION PERSONALITY AND BEST-SELLING AUTHOR ROBIN MCGRAW
--New Boutique to Debut Along with Pop-Up Collections by Celebrity Guests Selita Ebanks, Chef Anne Burrell, Author Candace Bushnell and Host of HGTV’s Design Star David Bromstad--
New York, New York, November 23, 2012 – OpenSky.com , a social shopping marketplace, announced today that two-time #1 New York Times best-selling author Robin McGraw, television personality, wellness enthusiast and wife of talk show host Dr. Phil McGraw, will join the site’s roster of industry insiders beginning on Cyber Monday, November 26. Robin, a powerful advocate for healthy-living for women of all ages, will curate a boutique on the site focused on giving women the necessary tools to take care of themselves.
“If we don’t take care of ourselves, we won’t be around for our families,” said Robin. “I want to make it easier for all of us to be our best self, so I’m sharing what I know are tried and tested tools that can help. Looking good and feeling good go hand-in-hand.”
Robin will kick-off her partnership with OpenSky by announcing it to viewers on the DR. PHIL Show on Monday, November 26, and sharing her first collection on the site that day. Each week Robin will offer new tools for health, wellness and beauty on the site to members of OpenSky who connect to her. The site’s members create their own shopping circle by connecting to their friends and their choices of the site’s industry insiders like Robin, Bobby Flay, Molly Sims, Tracy Anderson and Bethenny Frankel. Each insider provides information in areas of healthy living, fashion, beauty, home décor, electronics and food to create a personalized shopping experience.
In addition to the launch of McGraw’s ongoing boutique on Cyber Monday, OpenSky will also debut several pop-up collections by celebrity guests, which will appear on the site only through December 31. Guest insiders curating their favorite holiday gift picks for shoppers include Actress Autumn Reeser, E! News Host Catt Sadler, Supermodel Emme, Host of The Splendid Table Lynne Rossetto Kasper, Host of Food Network’s Chef Wanted Anne Burrell, Author Candace Bushnell, Model Selita Ebanks, country singer Sara Evans, Professional Snowboarder Gretchen Bleiler, Host of HGTVs Design Star David Bromstad, Dancing with the Stars Dancer Anna Trebunskaya and actress Haylie Duff amongst others.
Emily Lawi
VP Communications
OpenSky
(917) 968-0333
emily@OpenSky.com
About OpenSky:
OpenSky is a social shopping marketplace that helps people discover, buy and share unique goods that match their individual taste. Users can connect to friends and industry insiders in Food, Style, Beauty, Healthy Living, Electronics and Home Décor for exclusive information, advice and insider product recommendations. Since it launched on April 5, 2011, OpenSky has attracted more than 2 million members who are making more than 40 million connections to the site’s insiders including: Bobby Flay, Molly Sims, Tracy Anderson and Bethenny Frankel. OpenSky was recently named to the list of The World’s 50 Most Innovative Companies by Fast Company magazine.
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