Unwrap Endless Play at Target this Holiday Season – Sphero Now in Over 3,000 Retail Stores

BOULDER, Colo., Nov. 2, 2012 – Orbotix, the makers of Sphero, the first robotic ball gaming system controlled by smartphones and tablets, today announced that Sphero is now available for purchase in Target locations across the United States. With Sphero also available in Barnes & Noble, Apple, and Brookstone retail stores, the addition of Target ups Sphero’s footprint to more than 3,000 locations."Sphero and Target are truly an inspired pairing,” said Paul Berberian, CEO of Orbotix. “Target is one of the most popular retail stores today and we want to be everywhere Sphero fans are.”