The company name Orkla to become more visible in the Nordic region
Orkla's food, chocolate and biscuits companies in the Nordic region are now to have new names.
Several companies and businesses in the Orkla Foods and Orkla Confectionery & Snacks business areas are being merged in 2013. The business areas are establishing one new company in each of the Nordic countries. In this connection, the merged companies are being given new names.
Orkla's food companies in Norway, Sweden, Denmark and Finland will be named Orkla Foods Norge AS, Orkla Foods Sverige AB, Orkla Foods Danmark A/S and Orkla Foods Finland Oy.
Similarly, the chocolate, biscuits and snacks companies in Norway, Sweden and Finland will be named Orkla Confectionery & Snacks Norge AS, Orkla Confectionery & Snacks Sverige AB and Oy Orkla Confectionery & Snacks Finland Ab.
"Orkla is in the process of becoming a pure-play branded consumer goods company. By making these name changes, we will now strengthen the company name Orkla in the Nordic region," says Orkla President and CEO Åge Korsvold.
The name changes will have no practical significance for consumers, who will find the familiar, traditional branded goods in stores just as before.
"However, it will be more evident that these branded goods are supplied by the Nordic region's leading branded grocery products company, Orkla. This will bring us one step closer to the consumers, who will associate us with safe products, sustainable production and well-known, high-quality local brands," says Korsvold.
The new company names will come into use as soon as practically possible.
Changes in the Orkla Foods business area
| Former name of company | New name of company |
| Stabburet AS and Rieber & Søn AS | Orkla Foods Norge AS |
| Procordia Food AB, Abba Seafood AB and Frödinge Mejeri AB | Orkla Foods Sverige AB |
| Beauvais foods A/S and Rieber & Søn Danmark A/S | Orkla Foods Danmark A/S |
| Felix Abba Oy | Orkla Foods Finland Oy |
The Baltic companies Põltsamaa Felix, Kalev, Suslavicius-Felix and Spilva will keep their present names.
Changes in the Orkla Confectionery & Snacks business area
| Former name of company | New name of company |
| Nidar AS, KiMs Norge AS and Sætre AS | Orkla Confectionery & Snacks Norge AS |
| Göteborgs Kex AB and OLW Sverige AB | Orkla Confectionery & Snacks Sverige AB |
| Chips Ab and Panda Oy | Oy Orkla Confectionery & Snacks Finland Ab |
KiMs A/S in Denmark will change its name to Orkla Confectionery & Snacks Danmark A/S at a later date. JSC Latfood in Latvia will keep its present name.
No changes are planned in the names of the companies in the Orkla Home & Personal, Orkla International and Orkla Food Ingredients business areas.
Orkla is listed on the Oslo Stock Exchange and is headquartered in Norway. The company is the Nordic region's leading supplier of branded consumer goods and concept solutions to the grocery and out-of-home sectors. Orkla also holds several strong positions in India, Russia and Austria. Furthermore, the Orkla Food Ingredients business area is a major supplier to the European bakery market. In 2012, Orkla had a turnover of around NOK 30 billion. As of 31 December 2012, the company had 28,000 employees, about half of whom worked in the branded consumer goods area.
Orkla ASA
Oslo, 22 August 2013
Ref.:
EVP Corporate Communications and Corporate Affairs
Håkon Mageli
Telephone +47 928 45 828