As Mobile Sales Overtake Desktop, e-tailers Must Not Ignore the Lure of the Small Screen

E-commerce delivery specialist Fastlane International urges small retailers to get smart about smartphones.Following hard on the heels of the news from IMRG that sales on mobile devices (smartphones and tablets) accounted for 51% of the e-commerce market for the first time, the global e-commerce delivery specialist Fastlane International  has urged start-ups and SME web retailers to get smart about the switch to smartphones. Says Fastlane’s Head of Consumer Research, David Jinks MILT: ‘Many of Fastlane’s customers are e-commerce sites delivering to