Poolia appoints Henrik Söderbeck as new Marketing Director

Henrik Söderbäck will take up the position as Marketing Director for Poolia AB on 1 May. Henrik has many years’ solid experience in marketing within the service sector. His last position was in Manpower where he successfully developed the company brand and market presence both in Sweden and abroad. Furthermore he has had senior positions in Skandia and If.

Poolia’s strategy for the coming years is to create a profitable growth. Henrik’s experience will be a contributing factor for us to reach our high goals. - Poolia has a good platform with a clear offering towards the market. It will be exciting to develop an already strong position and with that as a base make Poolia even more successful, says Henrik Söderbäck. - We are very happy to have engaged Henrik to Poolia. He will be a strong addition to the Group. With Henrik’s experience and qualifications I am convinced that we will be able to clarify our quality, both towards customer as well as candidates, and break new ground on all our markets, says Johan Eriksson, Poolia’s MD and Chief Executive Officer. Henrik Söderbäck will be a member of Poolia’s Group Management and report directly to Johan Eriksson.

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