Polygiene and Converse Footwear (Japan) partner to deliver odor-free footwear to the Japanese market
Converse Footwear Co.,Ltd. (Japan) is the first footwear brand to introduce the advantages of Polygiene Odor Control Technology to Japanese consumers, with Converse’s pioneering S/S16 line, the Whiteplus collection. The partnership with Converse Footwear (Japan) gives Polygiene a foothold into a new untapped market where odor-free footwear has a great potential among odor-conscious consumers.“With Polygiene odor-free treatment we add value to our Whiteplus line by being innovative and consumer oriented, yet still stay true to the core of our brand,” says Teppei Sasao, manager marketing,
