GOTTI SWITZERLAND EYEWEAR INTRODUCES SPIN&STOW HINGE
Technological Innovation Enables Glasses to Fold Completely Flat
Los Angeles, CA (April 16, 2012) – Award winning eyewear brand Gotti Switzerland recently introduced its proprietary SPIN&STOW hinge, a major technological innovation in the eyewear industry. With the 360° revolving earpieces, select sunglass styles can be folded up flat so that they fit anywhere. Additionally, certain styles are crafted with one sheet of stainless steel, providing increased durability and making them extremely lightweight. A variety unisex sunglass styles currently include the SPIN&STOW hinge, in a multitude of color variations. Prices start from $310 retail, with local retailer availability at: www.gotti.ch
Gotti Switzerland founder Sven Gotti compares his eyewear design process to music composition. “I design eyewear like a composer – variations in shape are my notes and only the perfect form has the right sound.”
And Mr. Gotti arduously strives for eyewear perfection and precision. The SPIN&STOW frames blend a couture design sensibility with functionality, so that each pair of glasses is a piece of “wearable art”. All frames are manufactured in Japan, Germany or Austria, using topnotch lightweight titanium, acetate, and stainless steel materials. The production process combines the latest high-tech machinery with handmade tools. In fact, each pair of frames spends weeks in the polishing drum while experienced artisans handle quality control. Additionally, Mr. Gotti believes that each pair of glasses takes on the personality of the wearer, so instead of large logos, branding is etched discreetly on the frame.
About Gotti Switzerland
Gotti Switzerland has been crafting high quality, trendsetting eyewear since 1998. The brand is a 2012 “iF product design award” and “red dot product design award” recipient for its Fons sunglass style. Both awards have served as recognized, worldwide trademarks for outstanding designs.
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Niki Ostin
PR Lab
310.446.7700
niki@prlabonline.com
About Gotti Switzerland
Gotti Switzerland has been crafting high quality, trendsetting eyewear since 1998. The brand is a 2012 “iF product design award” and “red dot product design award” recipient for its Fons sunglass style. Both awards have served as recognized, worldwide trademarks for outstanding designs.
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