JEWELRY DESIGNER MICHAEL M. EXPANDS ON THE THEME OF CELEBRATION WITH THE LAUNCH OF A NEW ENGAGEMENT AND WEDDING RING AD
Top national fashion magazines to run “Love, intertwining” creative starting in June issues
Los Angeles, CA (May 30, 2012) – Jewelry designer Michael M. expands upon their current bridal ads focusing on the theme of celebration, by introducing a new print creative featuring a satin ribbon called Love, intertwining. This new ad will run in top national fashion magazines including InStyle, Marie Claire, and Elle starting in June issues. Previous Michael M. ads featured a bridal bouquet with Calla Lilies and an “M” logo balloon tied with a bow.
Love, intertwining showcases a single blaze of rich aubergine ribbon twisting elegantly along the page, encircled and contrasted by white platinum and diamond rings. In the ad, Michael M. features an array of signature styles from their Amore, Europa, Strada, and Trinity collections. From a sleek princess cut center stone with pave diamonds along the shoulders, to the signature U-Setting which cradles the diamonds to showcase all sides thereby casting more light onto the stones, each ring is distinctly a Michael M. work of art.
“The Michael M. woman wants a ring that suits her personal style,” says Michael M. CEO and designer Peter Meksian. “By showcasing a variety of styles in our ads, we are hoping to continue to inspire and celebrate a love for our hand-crafted rings from the moment she sees our ads, to when she walks into her favorite jewelry store.”
Styles featured in the ad from top to bottom: R552, R490, R483B, R302, R472, and R414
Niki Ostin
PR Lab
310.446.7700
niki@prlabonline.com
About Michael M.
Founded in 2008 by father and son Michael and Peter Meksian, Michael M. prides itself on designing fashion and bridal jewelry collections with an edgy yet sophisticated twist. All pieces are one-of-a-kind, and hand-crafted by skilled artisans in the their downtown Los Angeles workshop, using the finest quality precious metals and sparkling gemstones. Michael M. designs appeal to trendsetting women who want longevity from their fine jewelry purchases. Michael M. jewelry is available at approximately 100 independent jewelry boutiques and chains around the country. For retailer information, visit www.michaelmcollection.com
Tags:
