New website puts green refuse sack buyers in the picture.

If you think all refuse sacks are created equal a new website from bpi.recycled products could soon make you think again. The business, which ranks as the largest reprocessor of waste polythene in Europe, has just launched www.thegreensack.co.uk - a new site dedicated entirely to its Green Sack® range of refuse sacks which it believes to be the greenest currently available. Introduced approximately a year ago, Green Sacks have gone on to quickly win favour with many of the UK’s leading retailers, facility management providers and food service companies, as well as with numerous local councils and NHS trusts. The reasons behind this popularity are simple. Green Sacks aren’t just made completely from 100% recycled waste polythene, but all the necessary reprocessing and remanufacturing also takes place right here in the UK - and from UK waste. As result, Green Sacks do more than divert waste from landfill. They also offer a carbon footprint up to a third smaller than most other 100% recycled polythene refuse sacks which are usually produced overseas, typically in the Far East. In addition to highlighting these extra green benefits, the new site focuses on some of the other key advantages to the Green Sack® range. This includes their exceptional strength. To produce Green Sacks, bpi.recycled products employs various forms of polythene waste but in particular, it uses large quantities of waste farm plastics like balewrapping film and polytunnels. By applying its own, specially developed technology, bpi.recycled products is able to reprocess and remanufacture this scrap into refuse sacks which retain much of the original material’s strength and durability. Even those looking for a bit of fun are catered for at www.thegreensack.co.uk. To highlight the growing popularity of the range, a ‘snapagreensack’ section will soon be added encouraging people to take and upload photos whenever they see the clearly branded Green Sack® range being used. bpi.recycled products plans to promote this unique feature using social networking sites like Facebook and Twitter. Every month, the business also plans to reward the person responsible for the most remarkable shot with a prize worth winning. Commenting on the launch of the new website, Guy Coates, Marketing Director from bpi.recycled products, said: “We’re delighted to announce the launch of www.thegreensack.co.uk and hope it will enable people to see through the greenwashing and realise that some green refuse sacks are actually more sustainable than others. “For instance, many people might think employing a 100% recycled polythene refuse sack is enough but in reality the benefits of such products in terms of diverting waste from landfill can easily be offset by the carbon emissions involved in shipping waste overseas, reprocessing it and then shipping the finished refuse sack back. “As they’re made from UK waste at UK plants, Green Sacks are true to their name and green in the strictest sense of the word. We hope the new site will raise awareness of this and of the many other benefits to the range.” - ENDS - Image: Green Sack online.jpg

Tags: