ForgeFix puts stockists on fast track to greater sales

In line with its commitment to offering stockists the best products backed by the highest levels of sales support, ForgeFix has extended its range of point of sale materials. The leading British based distributor of fixings, fastenings and associated product has recently launched a brand new, all-in-one POS concept known as the FixStation.

Supported by its own eye-catching branding, the FixStation is designed to provide a one stop solution for any fixing or fastening need. Each unit can accommodate numerous items from ForgeFix’s range of over 3000 different products and in various pack formats including blister packs, pre-packed bags or in bulk formats like tubs and boxes

ForgeFix believes the new FixStations will prove invaluable in helping stockists to drive sales by maximising opportunities to cross and up sell.

It also believes they will encourage impulse buying and will help remind tradesmen to buy the products they need for future fixing projects, whilst simplifying the overall product selection and buying process.

In addition and to help promote the many benefits of the FixStation, ForgeFix will be supporting their launch with a wide range of marketing activity. This will include an advertising campaign covering both the stockist and end-user press.

Commenting on the launch of the FixStation, Mike Smith, Sales and Marketing Director at ForgeFix, said: “At ForgeFix we aim to stand apart from every other fixing and fastening distributor on the market not only by offering better products at better prices, but also by providing by better standards of service and support. Introducing the FixStation is just the latest evidence of that commitment to providing the complete package.”

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Image & Caption:      FixStation.jpg: Next stop - greater fixing and fastening sales. The FixStation from ForgeFix has been designed to help stockists maximise fixing and fastening sales.

For more information on this story, contact Wayne Mohammed or Emma Macey at PRECISION on 0161 638 8714 or e-mail: wayne@precision-online.co.uk or emma@precision-online.co.uk

Notes to editors:

• ForgeFix is a leading supplier of high-quality fixings, fasteners, drill bits and ancillary items.
• It has over thirty years of experience and a customer base that includes major builder’s merchants, DIY outlets, glaziers and large multi-site retailers.
• The company sources high quality products from manufacturers across the world and prides itself on complementing these products with an equally high level of customer service, which can be seen in such initiatives as online ordering and next day delivery across the UK mainland.
• More information on ForgeFix and its extensive product range can be found at www.forgefix.co.uk

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