All eyes on BLUE
All eyes on BLUE Chart-topping band BLUE kick off sell-out UK Arena Tour with dramatic new look You wouldn't think that chart toppers Blue need any help when it comes to the ladies, but as they kick off their One Love Arena Tour in Dublin next week, they've a novel trick up their sleeves. Look closely and you'll see the boys are sporting coloured contact lenses as they strut their way through the 27-date tour, and according to Simon, it's because, "They help us pull more"! Lee's promised to do a 'Bowie' and wear a different colour in each eye, whilst Duncan's been dreaming about performing before legions of lens- enhanced blue-eyed fans! Why? ...The boys' tour is sponsored by ACUVUE®2 COLOURS(TM), disposable coloured contact lenses that come in seven different shades, including of course blue! Blue, brown, green and grey -eyed fans can quiz the boys about this and anything else via www.acuvue.co.uk. Simon, Antony, Duncan and Lee will be answering questions throughout the tour. The sponsorship deal offers a fantastic opportunity for fans who will be able to try the same ACUVUE®2 COLOURS(TM) lenses worn by Blue at opticians across the UK, and at the same time, in some outlets, enter an exciting free prize draw to win a chance of a lifetime VIP meeting with the boys backstage at one of their arena tour venues. -ends- Notes to editors ACUVUE®2 COLOURS(TM) are the next generation of coloured soft contact lenses, that combine exceptional comfort and stunning cosmetic appearance, available in the seven most popular shades for coloured lenses and 2 different colour formats: The Opaque Colours that transform the colour of any eyes: · Even if your eyes are very dark, this lens will give you a completely new look · Opaques are available in blue, grey, green or honey The Enhancer Colours that enhance the colour of light eyes: · If you have a light eye colour, the enhancers will subtly emphasise and brighten your existing eye colour · Enhancers are available in blue, aqua or green Additional features include UV-blocking* for additional eye protection against harmful UV radiation. *UV absorbing contact lenses are not substitutes for UV-blocking sunglasses, as they do not completely cover the eyes and surrounding area. ACUVUE®, ACUVUE®2, ACUVUE®2 COLOURS and Colours-Wrapped-In-Comfort(TM) are registered trademarks of Johnson & Johnson Vision Care, Inc. Focus® Softcolours® and Freshlook® Colourblends® are registered trademarks of Ciba Vision, Corporation. Johnson& Johnson Vision Care, Inc. 2002 For further information please contact Edelman Public Relations: Katie Pratt Lottie Eccles Email: katie.pratt@edelman.com Email: lottie.eccles@edelman.com Tel: 020 7344 1262 Tel: 020 7344 1540 Tour dates information: November Ireland Mon 18 Dublin Point Depot Tue 19 Belfast Odyssey Arena Wed 20 Belfast Odyssey Arena UK Fri 22 Nottingham Arena Sat 23 Sheffield Arena Sun 24 Sheffield Arena Tue 26 Cardiff Arena Wed 27 Cardiff Arena Thu 28 Cardiff Arena Sat 30 Birmingham NEC December Sun 01 Birmingham NEC Tue 03 London Wembley Wed 04 London Wembley Thu 05 London Wembley Sat 07 Newcastle Arena Sun 08 Newcastle Arena Tue 10 Glasgow SECC Wed 11 Glasgow SECC Thu 12 Glasgow SECC Sat 14 Manchester E.News Arena Sun 15 Manchester E.News Arena Mon 16 Birmingham N.E.C. Tue 17 Birmingham N.E.C. Thu 19 London Wembley Fri 20 London Wembley Sat 21 London Wembley ------------------------------------------------------------ This information was brought to you by Waymaker http://www.waymaker.net The following files are available for download: http://www.waymaker.net/bitonline/2002/11/11/20021111BIT00970/wkr0001.doc http://www.waymaker.net/bitonline/2002/11/11/20021111BIT00970/wkr0002.pdf