De-mystify technology with QVC
DE-MYSTIFY TECHNOLOGY WITH QVC Annual technology event focuses on big name brands with easy explanations London, 30th April 2002. The week of 8th-14th June will see the airing of QVC's third annual Technology Event. The United Kingdom's premiere electronic retailer is repeating its extremely successful Technology Event with a focus on high-spec mainstream brands together with simple explanations and demonstrations delivered by QVC's technology-whizz Tim Goodwin. There will be special programming every night at 9pm during the week. Some of the best known brands will be sold throughout the week, including Dell, Kodak, Toshiba, Sharp, Fuji and JVC, all at QVC's great prices. In addition, selected items throughout the week will be sold at one-off unbeatable prices (known on QVC as TSV's - Today's Special Value). In addition to the fantastic range on offer, Tim Goodwin will be taking calls and emails from QVC viewers, to answer any questions or worries they might have about investing in some of the best and highest spec equipment currently on the market. "QVC offers technology in a unique selling environment," comments Tim Goodwin. "The one-to-one approach we take to demonstrating our items lends itself particularly well to technology equipment, some items of which are very high-spec and high performance. We take the approach that we need to "de-mystify" such items and are able to offer technology solutions to our viewers, as well as demonstrating how particular products can be integrated with their existing technology equipment. Essentially we like to think we turn technology novices into technology geniuses, and our third Technology Event is going to focus on this aspect more than ever before." -ends- About QVC QVC The Shopping Channel is a joint venture between QVC Inc, America's leading electronic retailer, and BSkyB. The channel is available to 9.1 million digital satellite and analogue & digital cable homes in the UK and broadcasts from Marco Polo House, London, 24 hours a day, 365 days a year with live programming from 09:00 to 02:00 UK time. A year ago QVC launched an interactive product catalogue on digital television - the QVC Directory. In addition, QVC has its own transactional Internet site - QVCUK.COM - at www.qvcuk.com. For further information, contact: Sarah Milward/ Sophy Grafton-Grattan/ Mary Price Flagship Consulting Tel: 0207 299 1510/1509/1526 Email: sarah.milward@flagshipgroup.co.uk/sophy.gg@flagconsult.co.uk/ mary.price@flagshipgroup.co.uk ------------------------------------------------------------ This information was brought to you by Waymaker http://www.waymaker.net The following files are available for download: http://www.waymaker.net/bitonline/2002/04/30/20020430BIT00440/wkr0001.doc http://www.waymaker.net/bitonline/2002/04/30/20020430BIT00440/wkr0002.pdf