Cora orders more Pricer ESL systems

In its capacity as issuer, Pricer AB is releasing the information in this press release in accordance with the Swedish Securities Exchange Act (2007:528). The information was distributed to the media for publication at 11:00 hrs CET on Friday September 4th, 2009. Pricer, the world’s leading Electronic Shelf Label company, has won the next ESL implementation phase for Cora hypermarkets. Cora is one of the largest food retailers in France. Pricer will ensure system integration, implementation, and support services. Following a successful hypermarket ESL pilot with Pricer at Cora Soissons in